Product/Tech

SAN FRANCISCO, CA (BRAIN) — POS providers including Ascend, CAM Commerce/Retail Star, CounterPoint, Edge Hosted/Local, Microsoft Dynamics and Quickbooks are now compatible with analytics provider Swarm to give shop owners a more detailed picture of what’s happening in their stores.

MADISON, WI (BRAIN) – The latest addition to the Saris Freedom family of tray-style hitch racks, the Freedom 4-bike doubles the capacity of the original Freedom.

GOLDEN, CO (BRAIN) — Spot Brand has launched a new line of what it calls "street bikes" — urban bikes that use the Gates CenterTrack belt-drive drivetrain. The bikes also feature internally geared hubs.

CHIUDUNO, Italy (BRAIN) — Kask's new lightweight aero helmet, the Infinity, was developed with Team Sky and ridden by the team in this year's Tour de France.

PORT COQUITLAM, British Columbia (BRAIN) — Axiom’s Modular GrandTour panniers transform from “everyday” to “expedition” in seconds. The 30-, 45- and 60-litre ultrasonically welded bags have exterior waterproof pockets and compression straps.

CITY of INDUSTRY, CA (BRAIN) — The IronX is a rugged, waterproof and wearable HD camcorder that streams live video to mobile devices.

SAN FRANCISCO, CA (BRAIN) — Strava has added a feature to its mobile apps to allow cyclists and runners to track their performance on specific sections of road or trail in real time.

SALT LAKE CITY, UT (BRAIN) — ProBar’s first “non-bar” product, Bolt is a USDA-certified organic energy chew high in Vitamin B and caffeinated with organic yerba mate. Each pack contains 10 easy-to-digest organic gummies for quick energy, flavored with organic acai, pomegranate and blueberry powders.
FLETCHER, NC (BRAIN) — Looking to take the guesswork out of stocking headsets, Cane Creek is offering free to retailers a market report on headset trends.

SCOTTS VALLEY, CA (BRAIN) — Easton on Friday announced a batch of new road wheels that feature tubeless tire compatibility, wider rim profiles and new hub designs.
BOULDER, CO (BRAIN) — Early July is the time for many new bike releases, especially for companies that supply Tour de France teams.


STOCKHOLM, Sweden — For a small company, helmet brand POC is biting off a big chunk this year. At the fall trade shows, POC is diving into the road bike market with new helmet, apparel and eyewear lines.

BERKELEY, CA (BRAIN) — The Inside Line Equipment Transfer bag is made for racers to keep gear organized on the way to and from the race. It's made in the U.S. of U.S.-made materials.

IRVINE, CA (BRAIN) — Shimano this weekend publicly released details of its updated Ultegra Di2 group with a hydraulic disc brake option. The Japanese component giant said the new parts will be available in November.

EMERYVILLE, CA (BRAIN) — The latest Clif Bar flavor, called Sierra Trail Mix, is the first from the company to be made with cocoa grown on Rainforest Alliance Certified farms. The bars carry the Alliance's "frog" seal on the packaging.

HAUPPAUGE, NY (BRAIN) — Finish Line's new Max Suspension Spray is intended to reduce friction on suspension stanchions.
The company said Max smoothes out, quiets, and improves the performance of old and new forks, including those with coated stanchions.

VANCOUVER, British Columbia (BRAIN) — Recon Instruments is now accepting "pre-orders" for its heads-up display sunglasses that are intended for cyclists and triathletes. The Recon Jet glasses will begin shipping in December, the company says.

BROOKLYN, NY (BRAIN) — Champion System is now offering sublimated fabric race numbers. The company said the numbers are lighter and more comfortable for racers than paper numbers, and offer participants a keepsake from the event.