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Folding and electric bike retailer NYCeWheels closes

Published January 25, 2019

NEW YORK (BRAIN) — Folding bike, e-bike and scooter shop NYCeWheels has permanently closed its storefront but is still operating online, according to its website. Numerous attempts by BRAIN to reach store representatives for comment on the closure were unsuccessful.

In 2012, BRAIN visited NYCeWheels, selling out of a packed 250-square-foot space in Manhattan at the time, as part of its New York Dealer Tour. 

Founder Bert Cebular, who opened the shop in 2001 and was regarded as one of the longest-standing e-bike retailers, died in a paragliding accident in 2013. Ownership subsequently shifted to Cebular’s two brothers, with the shop being run by a family friend, Johannes Strauss, when BRAIN last contacted NYCeWheels in 2017. The shop had also relocated to a larger, 2,500-square-foot space in Manhattan.

Customers can inquire about orders at

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