E-Commerce, social media, online media

Posted October 29, 2015

ST. PAUL, Minn. (BRAIN) — Park Tool's redesigned website, www.parktool.com, has expanded product information with an increased educational section focused on helping professional and home mechanics diagnose and repair bicycles.

Posted April 13, 2015

BOULDER, Colo. (BRAIN) — Specialized and Shimano were the top vote getters in multiple categories in BikeRadar's 2015 Most Wanted Awards.

Posted March 27, 2015
The pedalwrencher.com homepage

ATLANTA (BRAIN) — A new website, Pedalwrencher.com, syncs with users' Strava.com data to track miles of use for chains, brake pads and other wearables — and may create opportunities for bike retailers to sell them those parts.

Posted March 13, 2015

AUSTIN, Texas (BRAIN) — Peer-to-peer global bike share provider Spinlister has launched a decentralized bike share model at the South by Southwest music festival in Austin, Texas, that takes place from March 13-22.

Posted March 4, 2015

GREENSBORO, N.C. (BRAIN) — Cycling tech blog Bikerumor.com has added three new writers from diverse backgrounds, spreading its geographical reach in the process.

Posted March 2, 2015

SOUTHAMPTON, United Kingdom (BRAIN) — U.K.-based cycling commentary, PR and production company Cyclevox has introduced an online women’s cycling video channel: Voxwomen.

Posted February 20, 2015

BLOOMINGTON, Minn. (BRAIN) — 45NRTH, the QBP-owned fat bike brand, has launched a consumer website focused on groomed winter fat biking locations.

Posted February 20, 2015

CHARLOTTE, N.C. (BRAIN) — Giordana Cycling apparel launched an entirely new website, GiordanaCycling.com, this week.

Posted January 28, 2015

WILTON, Conn. (BRAIN) — Cannondale has published the first issue of 2015 of its newspaper, The Cannondale Gazette, with a new look and coverage of road, cross, triathlon, mountain, urban bikes and apparel. The Gazette will be expanded to six issues this year.

Posted January 28, 2015

PHOENIX (BRAIN) — Steve Flagg got the audience’s attention at the IBD Summit Wednesday, pointing out the challenges that rampant discount pricing for parts and accessories from online vendors in the U.K. pose for distributors and dealers.

Posted January 7, 2015

WATERLOO, Iowa (BRAIN) — GravelGrinderNews.com, a calendar of events for gravel racing and riding founded in 2008 by Mark "Guitar Ted" Stevenson, is merging with RidingGravel.com, a news site and forum for gravel rid

Posted October 31, 2014

EUGENE, Ore. (BRAIN) — Rolf Prima has launched a new website, www.rolfprima.com, featuring a fresh look and new tools designed to better direct customers to their ideal wheel.

Posted October 29, 2014

RICHMOND, Victoria, Australia — Knog has enlisted Channel IQ’s services to “regain some control over the integrity of pricing” online, the Australian light and lock brand said in a release.


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