Web/Internet
E-Commerce, social media, online media
BOSTON, MA (BRAIN) — BMC Switzerland has added a social platform to its monthly electronic magazine, allowing BMC owners to share photos of their bikes, tell stories and more via social media.
OMAHA, NE (BRAIN) — The Velogear.com website will be shut down Friday and its operations merged with that of a site owned by the same company: trekbicyclestores.com.
BRISBANE, Australia (BRAIN) — BikeRoar.com, an Australia-based site that contains bike product information and links to IBDs, has added several new features to its site.
KENT, WA (BRAIN) — French bike brand Lapierre has launched a new website for its recently formed North American division.
SAN FRANCISCO, CA (BRAIN) — POS providers including Ascend, CAM Commerce/Retail Star, CounterPoint, Edge Hosted/Local, Microsoft Dynamics and Quickbooks are now compatible with analytics provider Swarm to give shop owners a more detailed picture of what’s happening in their stores.
LAGUNA, CA (BRAIN) — To celebrate the 100th anniversary of the Tour de France, Bicycle Retailer will provide fans of professional cycling a weekly infographic on which cyclist and team are leading the social media race.
LONDON, United Kingdom (BRAIN) — Future plc, the publisher of Cycling Plus, Cyclingnews.com and BikeRadar.com, saw normalized revenues increase 1 percent to £76.2 million ($116 million) in its third quarter.
WASHINGTON, DC (BRAIN) — The League of American Bicyclists has launched a new website that includes interactive features to help cyclists connect with local riding clubs, bicycle-friendly businesses, bike educators and other resources in their area.
MADISON, WI (BRAIN) — Saris Cycling Group has launched a separate, dedicated website for the company’s bicycle parking and infrastructure division at sarisparking.com.
BOULDER, CO (BRAIN) — Starting with Saturday's stage 1, SmartEtailing's retail clients can include automatic Tour de France updates on their shops' websites. The company is providing complete race coverage with professional photos and commentary immediately after each stage.
BOULDER, CO (BRAIN) — Verde PR & Consulting is now representing BikeRoar, a service that connects bike consumers with independent retailers.
RIVERSIDE, CA (BRAIN) — Retailer Jenson USA has been designated a Google Trusted Store, a program that Google launched about a year ago.
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