E-Commerce, social media, online media

Posted May 15, 2014

WILTON, Conn. (BRAIN) — Cannondale has released the third installment of its digital newspaper, the Cannondale Gazette, with separate versions showcasing the Giro d’Italia and Amgen Tour of California.

Posted April 15, 2014

SAN FRANCISCO (BRAIN) — Campagnolo is the latest brand to create a cycling club on Strava.com, where the component company's fans can share their ride information and socialize.

Posted April 3, 2014

MORGAN HILL, Calif. (BRAIN) — Specialized and Strava have collaborated on a new social media platform, Strava Shop Pages, for retailers to build community around their businesses, better serve customers and get more people on bikes.

Posted March 7, 2014

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products is forbidding its dealers from selling its house brands —  including Surly, Salsa and others — through third-party online retail platforms like eBay and Amazon.

QBP informed its accounts of the new policy on Thursday. 

Posted January 22, 2014

SCOTTS VALLEY, Calif. (BRAIN) — Easton-Bell Sports says its e-commerce vendor servers were affected by malware and that someone may have obtained personal data from customers who made purchases from the Easton-Bell Sports website in December.

The company said about 6,000 customers were affected.

Posted December 13, 2013

CARLSBAD, CA (BRAIN) — Focus is ending sales of its bikes on the Internet in the U.S., the company said this week. 

Posted December 5, 2013

FT. COLLINS, CO (BRAIN) — Swobo and Bicycle Times are launching a five-part interview and video series called "Movers and Makers: People That Inspire Us," that will focus on bike industry members that the series' producers find inspiring. 

Posted December 5, 2013

PARK CITY, UT (BRAIN) — Backcountry has purchased Bergfreunde.de, an outdoor equipment e-commerce retailer that serves Germany, Austria and Switzerland. Backcountry, which owns CompetitiveCyclist.com, said the purchase marks its entry into the European market.

Posted November 13, 2013

BOSTON, MA (BRAIN) — BMC Switzerland has added a social platform to its monthly electronic magazine, allowing BMC owners to share photos of their bikes, tell stories and more via social media. 

Posted November 11, 2013

OMAHA, NE (BRAIN) — The Velogear.com website will be shut down Friday and its operations merged with that of a site owned by the same company: trekbicyclestores.com. 

Posted August 5, 2013

BRISBANE, Australia (BRAIN) — BikeRoar.com, an Australia-based site that contains bike product information and links to IBDs, has added several new features to its site.

Posted July 31, 2013
Chris Wilmshurst
IRVINE, CA (BRAIN) — Vital Media Network will soon launch a U.K. edition of its VitalBMX website. 
Posted July 30, 2013

KENT, WA (BRAIN) — French bike brand Lapierre has launched a new website for its recently formed North American division.


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