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LAB rolls out new website and educational video series

Published July 12, 2013

WASHINGTON, DC (BRAIN) — The League of American Bicyclists has launched a new website that includes interactive features to help cyclists connect with local riding clubs, bicycle-friendly businesses, bike educators and other resources in their area. In addition, the League recently released a series of 19 educational videos that are free for public use.

“The videos are modern and professionally filmed that anyone can watch for free,” said Carolyn Szczepanski, director of communications for Women Bike, a program of LAB. “They are especially a great resource for bike shops that want to give customers an easy way to glean tips and skills to get them rolling.” 

The videos are available on LAB’s website at www.bikeleague.org/content/watch-video, and cover topics like bikes and gear, bike safety and other riding tips. Sponsorship from Gail Copus Spann, chairwoman of the League’s Board of Directors and a League Certified Instructor, and her husband Jim Spann made the project possible. “It’s probably the most important part of my involvement with the League,” Copus Spann told the League. “Jim and I feel very strongly about education on sharing the road for bicyclists and motorists.” 

The League’s new website features a clean, easy-to-navigate design. A searchable database allows cyclists to easily locate clubs, bike shops and other resources relative to their zip code. 

“With pictures in the headers and slideshows on many pages, we're able to display and celebrate the sheer joy and energy of riding a bike — and the impact our programs have in making biking better,” said Szczepanski.

Topics associated with this article: Advocacy/Non-profits, Web/Internet, Retailer education

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