Industry News

Kask general manager Diego Zambon and sales manager Ylenia Battistello

TAIPEI, Taiwan (BRAIN) — Kask, the Italian helmet company, will soon boost its presence in the mountain bike market, showing off samples of a new helmet at Sea Otter. 

Tagged Sea Otter Classic / Tradeshows and conferences / Taipei Cycle Show
The Zeta road post has 25 millimeters of drop.

TAIPEI, Taiwan (BRAIN) — Getting road riders on board with a dropper post is no small challenge — off-road riders accept change much more readily than the pavement crowd, KS Suspension’s Rick Taylor believes. 

Tagged Tradeshows and conferences / Taipei Cycle Show
Dahon hopes to release the electric MoDe:Me in 2016.

TAIPEI, Taiwan (BRAIN) — Just over a year ago, Dahon announced its partnership with Ford Motor Co. to develop a line of bikes inspired by the automaker’s classic cars.

Tagged Electric bike / Tradeshows and conferences / Taipei Cycle Show
This year's ride to benefit PeopleForBikes will depart from Minneapolis.

BOULDER, Colo. (BRAIN) — Professional cyclist Tim Johnson is once again leading a long group road ride to benefit PeopleForBikes and increase awareness of bike advocacy efforts. 

Tagged Advocacy/Non-profits

LONDON (BRAIN) — Zwift has appointed Steve Beckett as VP of marketing and customer acquisition. Beckett will begin immediately and will be based in London.

Rise of dollar against euro leaves little doubt that prices will have to be raised.

TAIPEI, Taiwan (BRAIN) — Despite the uncertainty over how the high-priced dollar will impact sales in Europe, the merger of COLIBI and COLIPED, two longtime European trade associations, unites European bicycle manufacturers and component makers for the first time.

Tagged Tradeshows and conferences / Taipei Cycle Show
Praxis Works’ 10-40T 10-speed cassette will retail for $129.99.

TAIPEI, Taiwan (BRAIN) — Praxis Works’ Adam Haverstock believes you shouldn’t have to cut a fat check to SRAM or Shimano or Frankenstein your existing 10-speed mountain drivetrain to get a wide-range 1-by setup.

Tagged Tradeshows and conferences / Taipei Cycle Show

TAIPEI, Taiwan (BRAIN) — Taking on a category-defining brand like Garmin may sound like a risky move, but Lezyne owner Micki Kozuschek figures his accessory brand’s strong background in LED lights — currently 45 percent of the company’s overall turnover — gives it a leg up.

Tagged Tradeshows and conferences / Taipei Cycle Show
Taiwan President Ma Ying-jeou touted the island’s bike manufacturing prowess at Taipei Cycle’s opening ceremony Wednesday.

TAIPEI, Taiwan (BRAIN) — While exports of Taiwan-made bicycles took a minor dip in 2014, the export of LED cycling lights registered a 41 percent increase as cyclists paid more attention to their safety, according to government data released at the opening of Taipei Cycle on Wednesday.

Tagged Tradeshows and conferences / Taipei Cycle Show
The accessories brand is already established in Europe, Asia and other regions.

SANTA CRUZ, Calif. (BRAIN) — Supacaz has opened a facility here to service retailers in the U.S., Canada, Mexico, and the Caribbean.

GRAND JUNCTION, Colo. (BRAIN) — DT Swiss has opened a sales office in Temecula, Calif. The company said the new office was a "logical and planned next step in our further globalization efforts."

CHANHASSEN, Minn. (BRAIN) — Life Time Fitness, Inc. has agreed to be purchased by the private equity firms Leonard Green & Partners and TPG in a deal valued at more than $4 billion. Other key investors include LNK Partners and Bahram Akradi, Life Time's chairman, president and CEO.

Tagged Mergers, Acquisitions & Investments / Racing & Sponsorship

TAIPEI, Taiwan — Although Taipei Cycle has been displaced by Taichung Bike Week as the premier OE spec show, the March expo remains an important event for international distributors to get a jump on next-model-year aftermarket product — and exhibit space is once again sold out.

Tagged Tradeshows and conferences / Taipei Cycle Show

TAICHUNG, Taiwan (BRAIN) — Components’ facilities near Taichung surround a peaceful expanse of green grass, open spaces and awesome dirt jumps — a welcome oasis in this industrialized region.

Tagged Tradeshows and conferences / Taipei Cycle Show
Latz is editor of Bicycling Trade Australia.

TAIPEI, Taiwan (BRAIN) — Phil Latz, former owner of several major cycling magazines in Australia, is running for public office as part of a slate of challengers from the Australian Cyclists Party — the first political party in the world based on issues surrounding cycling, transportation, health and urban liva

Pat Cunnane (left) and David Menahem.

PHILADELPHIA (BRAIN) — Advanced Sports International has bought Phat Cycles, the California-based beach cruiser brand. The purchase also includes the Sterling bicycles brand.

Tagged Mergers, Acquisitions & Investments
Marc Martinez

NEWBURY PARK, Calif. (BRAIN)  — Giant USA has expanded its inside sales team with the hiring of Marc Martinez.

Outerbike visitors enjoyed prime bike testing weather for three days.

MOAB, Utah (BRAIN) — Katri Annast came to Moab's Outerbike with a mission: find the perfect replacement for her 2007 Intense Spider, which is showing its age.

Tagged Consumer Expos and Rides

BEVERLY, Mass. (BRAIN) — Craft North America has hired DS Specialty Sports to represent the brand in New York, New Jersey, Delaware and Eastern Pennsylvania.

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