Industry News

Editor's note: This article first ran in the July 15 edition of Bicycle Retailer & Industry News

Tagged BRAIN News

HUNTINGTON BEACH, CA (BRAIN) Monday July 30 2012—Nirve Sports is launching a limited edition Coca-Cola cruiser this month. The red bike will have a suggested retail of $470 and be sold through Nirve's retailers and Coke's network of collectible retailers.

Trident to distribute Alpinestars in Canada • Road Warrior offers reps a discount • CamelBak promotes two • Currie graduates territory managers • Chrome sponsors messenger championships • Chamois Butt'r sponsors CrossVegas

OXNARD, CA (BRAIN) Friday July 27 2012 9:42 AM MT—Albabici is now working with Shopatron for online sales fulfillment, Albabici president Gianluca Caliari announced this week.

Editor's note The following story ran in the July 15 edition of Bicycle Retailer & Industry News

Tagged Racing & Sponsorship

PHILADELPHIA, PA (BRAIN) Thursday July 26 2012 10:56 AM MT—The warm winter brought smiles all around as suppliers and retailers booked record early sales. Yet sales success is slowing in the heat of summer for suppliers.

DEER VALLEY, UTAH (BRAIN)The second day of DealerCamp launched under bright blue skies and cool temperatures without a hint of thunderstorms. And dealers took full advantage of the day taking dozens of bikes—mostly 29er mountain and high-end road—out for a spin.

Tagged Tradeshows and conferences

MONTREAL, Canada (BRAIN) Wednesday July 25 2012 5:09 PM MT—Outdoor Gear Canada has signed on with SmartEtailing's Supplier Sync, making the distributor's brands, including its bike brands, available on participating retailers' websites.

BOULDER, CO (BRAIN) Wednesday July 25 2012 4:57 PM MT—Retail sales of outdoor products lost some momentum in June, according to a report by the Outdoor Industry Association.

Brooks Union Jack saddles celebrate Olympiad • Green Guru hosts third annual cruiser ride at OR • San Diego retailer teams with Giant and Spy on race team

Florida festival moved to Tampa • Spy signs Trebon • Rapha makes Olympic deliveries • Castelli sponsors team

SNOWBASIN, UT (BRAIN) Monday July 23 2012—Mike Clark has sold more than two-dozen Pugsleys and Moonlanders this year at Velo City Bikes, and so it was no surprise to see him at the Surly exhibit at 9:30 Sunday morning.

Tagged Tradeshows and conferences / Distributor news

FRANKFURT, Germany (BRAIN)—If Trek was looking for more space to showcase its 2013 products to European retailers when it opted out of Eurobike this year, it certainly found what it was looking for.

Tagged Events / Tradeshows and conferences

VICENZA, Italy (BRAIN)—Campagnolo has brought on former U.S. pro track racer James Hibbard as its new public relations manager.

Tagged People

SNOWBIRD, UT (BRAIN) Wednesday July 18 2012 12:12 AM MT—Mike Sinyard is on a mission, and it’s simple: Buy bikes, components, accessories and apparel from companies that aggressively police online sales by discounters.

Tagged Web/Internet

SNOWBIRD, UT (BRAIN) Tuesday July 17 2012 6:16 AM MT—Here’s an idea on how to handle those pesky Cat. 4s who come to your store seeking sponsorship: Ask them if they’re ready to volunteer their time to help out at the store in exchange for bikes, parts or apparel.

Tagged Racing & Sponsorship

SAN JUAN CAPISTRANO, CA (BRAIN) Monday July 16 2012 5:50 AM MT—Interbike is reaching out to tbe BMX industry with several new features at this fall's expo in Las Vegas.

Tagged Tradeshows and conferences / Interbike

SNOWBIRD, UT (BRAIN) Monday July 16 2012 5:47 AM MT—Specialized’s annual Dealer Event kicks off today with 529 retailers arriving at this Utah resort to take a look at 2013 bikes, sit through a variety of product presentations and ride the trails and roads in Little Cottonwood Canyo

Tagged Tradeshows and conferences

TREVISO, Italy (BRAIN)—Pinarello unveils its 2013 bikes to nearly 300 distributors, retailers and journalists this weekend and will use its popular La Pina Cycling Marathon as a test course for its newest road bike, the Dogma Think 2.

Tagged Consumer Expos and Rides

VERNE, CA (BRAIN) Friday July 13 2012 11:32 AM MT—Industry veteran Jim Wanamaker has joined Continental Chain Company, the maker of the KMC chains, as sales and marketing director.

Tagged People


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