Industry News

WASHINGTON, D.C. (BRAIN)—Secretary of Transportation Ray LaHood called upon advocates and industry leaders to step up to the plate over the next two days and make a strong case for cycling and its role in building livable communities with bikeways, public transit and sidewalks.

Tagged Advocacy/Non-profits

ARSLEV, Denmark (BRAIN)—SRAM has expanded its Dealer Service Direct (DSD) program to the Nordic region through a partnership with its distributor Dan Agentur.

MISSOULA, MT (BRAIN)—Adventure Cycling Association unveiled new "state-by-state progress" web page for the U.S. Bicycle Route System (USBRS). The new online resource displays the National Corridor Plan map for the USBRS, which links to a progress report on every state's work to establish official U.S.

Tagged Advocacy/Non-profits

SAN JUAN CAPISTRANO, CA (BRAIN)—Continuing to serve more than 3,700 international visitors, Interbike renewed its ongoing international partnership with Uwe Weissflog, head of inMotion

Tagged Tradeshows and conferences / Interbike

WASHINGTON, D.C.—Some 15 editors from urban-focused cycling magazines and websites as well as non-endemic media met with transportation brands to see 2011 product and learn about what’s driving this important segment yesterday at the inaugural Urban PressCamp.

Tagged Events

MINNEAPOLIS, MN (BRAIN)—Kinetic has begun distributing its line of trainers and power computers in Europe as it attempts to compete with market leaders Tacx and Elite.

SAN FRANSISCO, CA (BRAIN)—Anthony Mangieri, owner and pizzaiolo of Una Pizza Napoletana, and Sean Walling, frame builder of Soulcraft Cycles, will combine their talents to sponsor Routa Libera, a San Francisco frame builder show on March 20. The show will be at Una Pizza Napoletana, 210 11th St and Howard St.

Tagged Events

NEW YORK, NY (BRAIN)—Rodale Inc.’s Bicycling magazine unveiled the best new bikes for 2011 as featured in its annual Buyer’s Guide, which is now on sale at newsstands and online (click on title and then "visit link.")

Tagged Media/Publishing

SAN DIEGO, CA (BRAIN)—NiteRider Technical Lighting Systems has teamed up this week with Mike’s Bikes in Sausalito, California, and the Marin County Bicycle Coalition to promote the fun side of night cycling and specifically the importance of commuter safety.

Tagged Events

BURNABY, British Columbia (BRAIN)—Lambert has updated its positioning in the market along with its brand identity.

As Lambert has now expanded into other sports, including the addition of outdoor and running divisions in 2010, the time was ripe to re-brand the company, according to a press release.

Tagged Distributor news

SAN FRANCISCO, CA (BRAIN)—Timbuk2 has hired Nicole Chabot as international sales director.

Chabot brings more than 18 years of business management and international sales experience in both the consumer lifestyle and outdoor industry arenas.

Tagged People

NOVATO, CA (BRAIN)—Marin Bikes has hired Echos Communications to develop and execute their public relations initiatives.

GREENVILLE, SC­­­­ (BRAIN)—Hincapie Sportswear has hired Southeast Sports Marketing (SSM) to represent the brand in North Carolina, South Carolina, Georgia, Tennessee, Alabama and Mississippi.

DALLAS, TX (BRAIN)—After 10 years in borrowed garages, nonprofit Spokes for Folks has a valuable new corporate partner: the Hans Johnsen Company.

"Get a job and buy a car!"

—Comment shouted out of a passing car to the Dealer Tour crew as pedaled on a particularly trafficked stretch in San Diego. Click on the link above to see photos and commentary from the final day of the San Diego Dealer Tour.

UNIVERSITY PLACE, WA (BRAIN)—Edge Technologies, Inc., a provider of point-of-sale (POS) systems to bicycle shops, is making a seamless integration for its customers with VendorLink-Cycling, a provider of supply chain collaboration services to the bicycle shop channel of trade.

CONCORD, MA (BRAIN)—Velocon Sports has signed a multi-year agreement with German-based Storck Bicycle to be the exclusive United States distributor for the company's road and mountain bike products.

Tagged Distributor news

REYNOLDSBURG, OH (BRAIN)—Jim Wannamaker has stepped down as marketing director for Kenda USA. He will be taking a position at Vee Rubber, as further details will be made available regarding this early next week.

Tagged People

"This is why I ride"

—Campagnolo's Tom Kattus before downing a hotdog and slice of pizza at Wednesday's lunch stop during the BRAIN Dealer Tour of San Diego. For more pictures from the day, click on the link above to BRAIN's Facebook page.

LEXINGTON, SC (BRAIN)—The Hawley Company has reopened its Hawley Service Center.

Tagged Distributor news


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