LAKE FOREST, CA (BRAIN)—Oakley is moving forward with its digital magazine entitled One Icon: Oakley Magazine.
GRAND JUNCTION, CO (BRAIN)—DT Swiss has promoted Creig Hart to sales director for its North American operation.
Hart has more than 20 years in the industry and over five years with DT Swiss.
WATERLOO, WI (BRAIN)—Trek Bicycle has instituted a full-scale carbon recycling program at its Waterloo, Wisconsin-based U.S. manufacturing facility and is now recycling all scrap carbon fiber; the material primarily used in its domestic production.
Steve Ready's third blog post installment entitled "The Impulse Buyer Strikes Again" is live. Scroll up to check it out.
BOULDER, CO (BRAIN)—The outdoor product business outpaced the overall retail market by a wide margin, posting a 4.5 percent sales increase to $774.3 million for the five‐week fiscal month of March ending April 2.
MONTEREY, CA (BRAIN)—Lezyne met up with Tom Ritchey at the Sea Otter Classic to make a donation of Lezyne cycling accessories to Project Rwanda.
OXNARD, CA (BRAIN)—The Fondriest TF3 road bike has been awarded the “2011 Outside Gear of the Year” award from Outside Magazine.
HEERENVEEN, the Netherlands (BRAIN)—Accell Group N.V., via its fully owned subsidiary In2Cycling B.V., has acquired a 5.7 percent stake in the German bicycle group Derby Cycle AG.
MONTEREY, CA (BRAIN)—In addition to announcing its annual Editors’ Choice Awards at Sea Otter, Bicycling Magazine unveiled a new logo and a fresh look for the magazine there.
SAN DIEGO, CA (BRAIN)—Competitor Group, Inc, a media and event resource in the active lifestyle industry, has appointed Karen Hughes White to the position of vice president of national sales central region.
IRVINE, CA (BRAIN)—Felt Bicycles has launched a new business-to-business website. The new site will give Felt dealers and sales reps access to inventory, allow dealers to place orders online, enable dealers to view account information, and streamline the entire account management process.
MUKILTEO, WA (BRAIN)—Manuel Correia, head of international and OEM sales for FSA, has left the company to pursue a career in biodynamic farming.
MONTEREY, CA (BRAIN)—The Bicycle Product Suppliers Association elected a new president and welcomed two new members to its board of directors at its annual board meeting last week during the Bicycle Leadership Conference.
ASPEN, CO (BRAIN)—The launch of a bike-sharing program in Aspen, Colorado, originally envisioned this spring, has been pushed back until 2012, giving organizers more time to line up community support and the manufacturer more time to deliver the components on schedule, according to an Aspen Times News Article.
WASHINGTON, D.C. (BRAIN)—The American Association of State Highway and Transportation Officials (AASHTO) has released a letter and supplemental document, which asked the U.S. Department of Transportation to weaken their guidance on accommodating bicyclists and pedestrians.
OXFORD, MS (BRAIN)—Mercury Bicycle Company has hired Matt Sodnicar as its new national sales manager.
SEYMOUR, CT (BRAIN)—Thule's 60-liter rolling upright bag with detachable race pack has won the prestigious Gear of the Year award for bags by Outside Magazine. The 16th annual awards selected products that were the most innovative, most durable and most stylish available on the market.
SEATTLE, WA (BRAIN)—OHM’s first factory store in the United States has opened in Seattle. Located in Greenwood northwest of downtown Seattle, the OHM factory store features a 600 square foot showroom dedicated to OHM Cycle’s electric bikes.
MONTEREY, CA (BRAIN)—Mother Nature once again cooperated kindly as 50,000 attendees came to this year’s Sea Otter Classic over its four days in Monterey, California.