JACKSON, Wyo. (BRAIN) — PR firm Verde Brand Communications has created an action sports and lifestyle division, which is being led by Verde's Keith Cozzens.
VAN NUYS, Calif. (BRAIN) — Easton-Bell Sports, Inc. has agreed to sell its Easton baseball and softball business to Bauer Sports for $330 million, the company announced Thursday. It also said it is close to selling its Easton hockey business to "a third party."
MONTREAL (BRAIN) — Assos has hired Beth Leibo as its central territory manager, the company announced this week. Leibo will manage sales and retailer support in 14 states in the middle of the U.S., from the Dakotas south to Louisiana.
SALT LAKE CITY (BRAIN) — Scott Sports, now headquartered in Utah, is sponsoring the state's high school mountain bike racing league with a program that the company said will ensure any kid who wants to ride has the equipment to do so.
BOSTON, Mass. (BRAIN) — BMC is moving its U.S. subsidiary from Boston to San Diego, and expects to be up and running in the new building the first week of March.
SOUTH EL MONTE, Calif. (BRAIN) — Micargi Bicycles has hired 40-year industry veteran Gary Hoisington as director of design and engineering and brand manager.
KETCHUM, Idaho (BRAIN) — Clothing brand Club Ride is reporting sales of $1.7 million last year, a 119 percent increase over 2012, when the company's net sales were $779,000.
The privately held company voluntarily publishes its sales figures.
CEDAR PARK, Texas (BRAIN) — Fallbrook Technologies, the manufacturer of NuVinci continuously variable planetary drivetrains, has hired Rick Soberanis as its "chief accelerator of sales and business development" for bike North America. Soberanis started working with Fallbrook's NuVinci bicycle division on Feb. 2.
FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists is holding its 2014 open house in Peabody, Mass., this year to allow more Boston-area retailers to attend.
DENVER, Colo. (BRAIN) — Rudy Project has signed a multi-year agreement that designates Rudy Project as the Official Helmet of Ironman for North America, the company announced this week.
NEWBURY PARK, Calif. (BRAIN) — Giant USA has hired Dave Maurer as its central region sales manager, the company said. Maurer, who until recently was the central region sales manager for Trek, will start with Giant on Feb. 17.
SAN MATEO, Calif. (BRAIN) — Action camera maker GoPro, Inc. said it plans to offer a registered initial public offering of its common stock.
WHEAT RIDGE, Colo. (BRAIN) — Apparel maker Soulforce Cycling has relocated to a new facility in Wheat Ridge. The new 2,300-square-foot facility houses the brand's headquarters administrative offices, design studio and warehouse and shipping hub.
BOSTON (BRAIN) — Vittoria Industries North America Inc. has hired Henry Horrocks as its product and marketing manager.
NOVATO, Calif. (BRAIN) — Jason Faircloth has left Marin Bikes, where he was vice president of product development, to start an industry design, development and sourcing company called Darkline Design.
Faircloth started at Marin in 2003.
VISTA, Calif. (BRAIN) — Following Skip Hess’ sudden departure from Electra last week, sales and marketing vice president Kevin Cox has been promoted to company president effective immediately.
MONTREAL, Quebec (BRAIN) — Dorel Industries’ earnings for the fourth quarter and all of 2013 in its recreational and leisure segment — which includes Cannondale, GT, Mongoose, Schwinn and Dorel’s mass-market bike brands — will come in lower than a year earlier due to “a poorer product mix” and late order delivery at Cycling Sports Group, the company announced.
BOULDER, Colo. (BRAIN) — The Outdoor Industry Association (OIA) filed an objection with the Consumer Product Safety Commission (CPSC) over its proposed rule change that states once a firm voluntarily agrees to undertake a corrective action plan, the firm is legally bound to fulfill the terms of the agreement. Currently suppliers are under no legal restraints when filing a voluntary recall.
GREENVILLE, S.C. (BRAIN) — Michelin Bicycle has partnered with Team Roger C. Peace Cycling, the only independent team competing on a global para-cycling schedule, as provider of its Pro4 line of race tires and other team support throughout the season.