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North America

Posted November 2, 2015
Basagoitia suffered a spinal injury at the Red Bull Rampage.

SALT LAKE CITY (BRAIN) — Photographer Justin Olsen is auctioning a limited-edition photo print of pro rider Paul Basagoitia, with the proceeds to benefit Basagoitia's recovery fund.

Posted in North America
Posted November 2, 2015

BROOKLYN, N.Y. (BRAIN) — Custom clothing brand Verge Sport   has purchased Sommerville Sports, another New York-based brand.

Posted in North America Tagged Mergers & Acquisitions
Posted October 30, 2015

LÉVIS, Quebec (BRAIN) — Lambert announced Friday that it is extending its product portfolio with the addition of Evoc products. As of Nov. 1, Lambert will be the exclusive distributor of Evoc in Canada, taking over from Passion Sports, which has distrbuted Evoc for the past five years.

Posted in North America Tagged Distributor news
Posted October 30, 2015

ALBANY, Calif. (BRAIN) — Cycle Monkey has signed on as the exclusive U.S. distributor for the Gebla Rohbox.

Posted in North America Tagged Distributor news
Posted October 30, 2015
BURLINGTON, Vt. (BRAIN) — Burton on Friday announced a new U.S. sales structure and the role for Elysa Walk, who announced earlier this week that she was stepping down as general manager at Giant to join the Vermont snowboard company.
Posted in North America Tagged People
Posted October 30, 2015
New Belgium Brewing event series has raised more than $4 million in 16 years.

FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing's Tour de Fat, a series of fun bike-and-beer events held around the country, raised nearly $650,000 for bike non-profits this year, bringing its total contribution over 16 years to more than $4 million.

Posted in North America Tagged Advocacy/Non-profits / Consumer Expos and Rides
Posted October 29, 2015

MORGAN HILL, Calif. (BRAIN) — Specialized founder Mike Sinyard was featured in a recent segment on NBC's Today show, which reported on programs designed to help kids with ADHD by prescribing bike riding, rather than medications.

Posted in North America
Posted October 29, 2015

ST. PAUL, Minn. (BRAIN) — Park Tool's redesigned website, www.parktool.com, has expanded product information with an increased educational section focused on helping professional and home mechanics diagnose and repair bicycles.

Posted in North America Tagged Web/Internet
Posted October 29, 2015
Registration is free to CABDA members; other retailers are free if you register soon.

CHICAGO (BRAIN) — CABDA will open attendee registration for its 2016 trade show on Monday, Nov. 2. The CABDA Expo will take place Feb. 3-4 at the Pheasant Run Resort and Convention Center outside of Chicago.

Posted in North America Tagged Tradeshows and conferences / CABDA
Posted October 29, 2015

WASHINGTON (BRAIN) — Two U.S. senators from states known for their outdoor recreational industry are introducing legislation that would require the Commerce Department's Bureau of Economic Analysis to specifically track jobs in that industry.

Posted in North America
Posted October 29, 2015

OGDEN, Utah (BRAIN) — Mavic is increasing its connection with Hincapie next year, by sponsoring the brand's  development road team and its gran fondo.

Posted in North America Tagged Racing & Sponsorship
Posted October 29, 2015

NORTHFIELD, Vt. (BRAIN) — Sock maker Darn Tough Vermont says it has seen a 51 percent increase in sales in the first three quarters of 2015 and has added more knitting machines and more workers at its mill, including 100 new job positions there this year.

Posted in North America Tagged Earnings/Financial Reports
Posted October 28, 2015

FREDERICKSBURG, Va. (BRAIN) — Spanish helmet brand Catlike has hired Sean Kneale as its North American brand manager, effective Nov. 1.

“With over 15 years of experience as an outside rep, Sean will use that knowledge to build the Catlike brand in North America,” the company said in a statement.

Posted in North America Tagged People
Posted October 28, 2015

DUXBURY, Mass. (BRAIN) — Bern Unlimited has added Stoner Andrews, Kahl and Partners, and the Tom Kern group to its line-up of outside sales reps.

Posted in North America Tagged Sales Reps
Posted October 28, 2015

OLATHE, Kan. (BRAIN) — Garmin reported Wednesday that revenue and margins continued to slide in the third quarter as the strong U.S. dollar undercut growth in unit sales.

Posted in North America Tagged Earnings/Financial Reports
Posted October 28, 2015

CHICAGO (BRAIN) — SRAM has hired Kate Powlison as its new road brand manager. Powlison, currently a senior marketing and communications manager at PeopleForBikes, will start at SRAM in Chicago on Nov. 2.

Posted in North America Tagged People
Posted October 26, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Organizers have fleshed out the full agenda for next year's IBD Summit, which will be held near Phoenix in January. The event's keynote speaker will be Sam Dantzler, a consultant to the motorcycle industry. Dantzler's presentation will be titled, "Discounts Suck.

Posted in North America Tagged IBD Summit
Posted October 26, 2015

PROVIDENCE, R.I. (BRAIN) — Protective gear company G-Form has hired Michael DeLeon as VP of global marketing.

Posted in North America Tagged People
Posted October 26, 2015

WILTON, Conn. (BRAIN) — Cycling Sports Group announced Monday that it has joined SmartEtailing’s Supplier Sync service.

Posted in North America
Posted October 22, 2015

BOISE, Idaho (BRAIN) — Quality Bicycle Products has boosted its service in the Western U.S. by hiring Tim Kelley to lead its Western regional sales team from his office here. Kelley comes to QBP from K-Edge, where he was global sales and marketing manager.

Posted in North America Tagged Distributor news

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