BELLINGHAM, Wash. (BRAIN) — Kona has entered an exclusive partnership with Retallack Lodge of Nelson, British Columbia, a backcountry skiing and snowboarding destination that has also invested in and expanded its mountain bike trails.
SOLON, Ohio (BRAIN) — Efficient Collaborative Retail Marketing, which recently acquired Lifeboat Events, is expanding the PressCamp brand to the outdoor industry.
BOULDER, Colo. (BRAIN) — Active Interest Media, publisher of Backpacker, SKI, Skiing, Climbing and a host of other outdoor consumer magazines, has acquired the Outdoor Guide, a direct mail service, from Catalyst Communication. The terms of the sale weren’t disclosed.
SANTA MONICA, Calif. (BRAIN) — CycleHop has signed a long-term lease for a new space in Santa Monica, which will be the new home for local bike-share operations and serve as the company’s national headquarters. The company used to be located in Miami Beach, Florida.
ASPEN, Colo. (BRAIN) — ZG Collective, a new distributor of outdoor, snow, cycling and active lifestyle brands, is introducing German helmet brand Melon Helmets to the North American market.
LAGUNA HILLS, Calif. (BRAIN) — The June 1 issue of Bicycle Retailer & Industry News is hitting mailboxes and it includes a special report on executive pay at the industry’s largest public companies.
DERBY, Vt. (BRAIN) — Louis Garneau USA has named Eric Sakalowsky global marketing director.
ST. CHARLES, Ill. (BRAIN) — Sigma USA has hired Chuck Sikora and Morgan Fluhrer to handle sales for the Midwest and South/Southeast, respectively, as the company transitions to selling direct to dealers. They join Brian McGarrahan, who handles sales for the Northeast/Mid-Atlantic.
LONDON (BRAIN) — Indoor cycling software Zwift has partnered with professional road racer Evelyn “Evie” Stevens to inspire and encourage more women to ride. ￼Stevens will host regularly scheduled women’s rides on Zwift’s virtual course.
LÉVIS, Quebec (BRAIN) — Canadian distributor Lambert has added Wolf Tooth to its expanding product offerings.
ENCINITAS, Calif. (BRAIN) — Electra Bicycles is running a global promotion contest, in which video makers can win new bikes and GoPro cameras.
LEADVILLE, Colo. (BRAIN) — In this community that bills itself as the highest city in America every high school graduate receives a $1,000 scholarship courtesy of the endurance mountain bike and trail running events held there, including the Leadville 100 mountain bike race.
FAIRFAX, Calif. (BRAIN) — The Marin Museum of Bicycling will open to the public on Saturday, June 6, with a grand opening celebration from 11 a.m. to 7 p.m. in front of the museum, located at 1966 Sir Francis Drake Blvd. in downtown Fairfax.
SANTA FE, N.M. (BRAIN) — BTI is now distributing Speedfil hydration systems, manufactured by Inviscid Design Partners.
GOLDEN, Colo. (BRAIN) — The Amy D. Foundation is searching for a woman cyclocross racer to sponsor for the 2015-16 season. The chosen athlete will race a full USA Cycling Professional Cyclo-cross Calendar (Pro CX) schedule while traveling under the wing of the Raleigh Clement Professional Cyclocross Team.
ST. LAURENT, Quebec (BRAIN) — Opus Bicycles will launch its 2016 product line with a cross-Canada tour this summer.
CINCINNATI (BRAIN) — Infinit Nutrition is rebranding the product line it sells through speciality retailers with new product enhancements and new packaging. The company also is launching a redesigned website.