BRAIN Staff
All articles by BRAIN Staff
SEATTLE (BRAIN) — Rad Power Bikes announced Wednesday that its bikes will be sold at 150 Best Buy stores and at BestBuy.com. The company also announced it has hired bike industry veteran George Lee.
SALT LAKE CITY (BRAIN) — Specialized opened a new North American distribution center and office here on Tuesday that's about double the size of the previous one.
BEVERLY, Mass. (BRAIN) — Bob Parlee, the founder of his namesake bike company, died at home on Tuesday in Essex, Massachusetts, surrounded by family after a four-year cancer battle. He was 70.
MAGSTADT, Germany (BRAIN) — Taiwan bike maker Merida Industry Co. Ltd. has acquired an additional 39% stake in Merida & Centurion Germany GmbH from its founder, Wolfgang Renner, for 17.3 million euros ($19.05 million). Merida already owned a 51% share in the distributor.
ASOLA, Italy (BRAIN) — Industry veteran Steve Thomas calls Titici “a diamond in the rough,” referring more to the Italian brand’s presence in the U.S. than to its products, which appear to be anything but unpolished.
BOULDER, Colo. (BRAIN) — For our September magazine edition, we asked our State of Retail panel members: What would be your TED Talk about bicycle retail? What do you wish someone had told you before your bike industry career?
WASHINGTON (BRAIN) — National Park Service superintendents will continue to have authority over e-bike usage on the lands they manage after an environmental assessment was completed as required by a judgment in a lawsuit.
BREA, Calif. (BRAIN) — E-bike manufacturer Aventon was the victim of a fake Facebook page and website, advertising discounted models of up to 70% off retail.
BOULDER, Colo. (BRAIN) — For our August magazine edition, we asked our State of Retail panel members: How are you approaching your 2025 ordering? What, if anything, is different this year?
SEATTLE (BRAIN) — Rad Power Bikes laid off an undisclosed number of employees in July, the fifth workforce reduction since 2022.