BRAIN Staff

All articles by BRAIN Staff

September 25, 2024

SEATTLE (BRAIN) — Rad Power Bikes announced Wednesday that its bikes will be sold at 150 Best Buy stores and at BestBuy.com. The company also announced it has hired bike industry veteran George Lee.

Posted in Industry News
September 25, 2024

SALT LAKE CITY (BRAIN) — Specialized opened a new North American distribution center and office here on Tuesday that's about double the size of the previous one.

Posted in Industry News
September 23, 2024
Bob Parlee

BEVERLY, Mass. (BRAIN) — Bob Parlee, the founder of his namesake bike company, died at home on Tuesday in Essex, Massachusetts, surrounded by family after a four-year cancer battle. He was 70.

Posted in Industry News
September 19, 2024

MAGSTADT, Germany (BRAIN) — Taiwan bike maker Merida Industry Co. Ltd. has acquired an additional 39% stake in Merida & Centurion Germany GmbH from its founder, Wolfgang Renner, for 17.3 million euros ($19.05 million). Merida already owned a 51% share in the distributor.

Posted in International
September 18, 2024

ASOLA, Italy (BRAIN) — Industry veteran Steve Thomas calls Titici “a diamond in the rough,” referring more to the Italian brand’s presence in the U.S. than to its products, which appear to be anything but unpolished.

Posted in Industry News
September 10, 2024
Steve Yeager.

BOULDER, Colo. (BRAIN) — For our September magazine edition, we asked our State of Retail panel members: What would be your TED Talk about bicycle retail? What do you wish someone had told you before your bike industry career?

Posted in Industry News
August 27, 2024

WASHINGTON (BRAIN) — National Park Service superintendents will continue to have authority over e-bike usage on the lands they manage after an environmental assessment was completed as required by a judgment in a lawsuit.

Posted in Industry News
August 23, 2024
Updated with Aventon comment.

BREA, Calif. (BRAIN) — E-bike manufacturer Aventon was the victim of a fake Facebook page and website, advertising discounted models of up to 70% off retail.

Posted in Industry News
August 13, 2024
Steve Gerhartz.

BOULDER, Colo. (BRAIN) — For our August magazine edition, we asked our State of Retail panel members: How are you approaching your 2025 ordering? What, if anything, is different this year?

Posted in Industry News
August 12, 2024

SEATTLE (BRAIN) — Rad Power Bikes laid off an undisclosed number of employees in July, the fifth workforce reduction since 2022.

Posted in Industry News

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