BRAIN Staff

All articles by BRAIN Staff

February 16, 2017

COSTA MESA, Calif. (BRAIN) — The National Bicycle Dealers Association is making individual memberships available for the first time in the association's 70-year history. The program will launch this weekend at QBP's Frostbike event.

Posted in Retail News
February 16, 2017

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer & Industry News is looking for new product information and news to include in its annual Sea Otter Classic Festival & Gear Guide that will be handed out at the four-day fest in April and distributed to retailers and BRAIN’s subscriber base before the event.

Posted in Industry News
February 15, 2017
Company joins brands withdrawing from Outdoor Retailer, but also says it won't attend Interbike if show moves to state and policies on public lands don't change.

BERKELEY, Calif. (BRAIN) — GU Energy Labs said Wednesday that it was joining the number of outdoor brands pulling out of the biannual Outdoor Retailer show in Salt Lake City over Utah lawmakers' opposition to policies on public lands including the designation of the Bears Ears National Monument.

Posted in Industry News
February 15, 2017

MINNEAPOLIS (BRAIN) — Bike Fixtation, founded about six years ago as a manufacturer of public bike repair products, has tweaked the spelling and pronunciation of its name to reflect its broadened product line. The new name is Bike Fixation.

Posted in Industry News
February 15, 2017
The trade show is seeking to increase trust and communication between the industry and bloggers.

FRIEDRICHSHAFEN, Germany (BRAIN) — The owners of the Eurobike trade show are forming a platform, or club, of bike bloggers. The Wrider's Club is intended to provide a central home for bike blogs and to increase the communication and trust between bloggers and the industry.

Posted in International
February 15, 2017

FOUNTAIN VALLEY, Calif. (BRAIN) — Pedego Electric Bikes has hired veteran bicycle engineer Michael A. Fritz as the brand's director of engineering. Fritz will oversee all aspects of Pedego electric bike engineering, technology and product development as well as customer support, the company said.

Posted in Industry News
February 15, 2017

ESTAVAYER-le-LAC, Switzerland (BRAIN) — The Professional Cyclists Association is asking that the UCI honor its requests for changes to its disc brake testing in the pro road peloton. 

Posted in Product/Tech
February 15, 2017

FORT COLLINS, Colo. (BRAIN) — Cantitoe Road is now distributing Paincakes, which are reusable cold packs that adhere to the body without tape or elastic straps.

Posted in New Products
February 15, 2017

AURORA, Ontario (BRAIN) — BionX International has appointed Scott Macwilliam as its director of global sales and marketing.

Posted in Industry News
February 14, 2017

PORT WASHINGTON, N.Y. (BRAIN) — The NPD Group has announced a partnership with the Outdoor Industry Association that will result in OIA members having access to top-level outdoor industry report covering sales of outdoor equipment, equipment accessories, apparel, and footwear.

Posted in Industry News

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