BRAIN Staff
All articles by BRAIN Staff
MINNEAPOLIS (BRAIN) — Kinetic has expanded its relationship with Minneapolis-based Adventure Advertising. Adventure, which has served as Kinetic's marketing agency of record since early 2015, will now also lead the company's public relations efforts.
STOCKHOLM (BRAIN) — Thule Group saw sales growth of 6 percent in the first quarter, reporting its strongest sales in Europe. The company introduced new products in several categories in the quarter and announced a reorganization of its North American distribution structure.
NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has donated four mountain bikes to the San Rafael (California) Fire Department to use in a bicycle-mounted Fire Medic program.
IRVINE, Calif. (BRAIN) — Felt Bicycles has made four new hires in sales, product management and marketing — including industry veteran Adam Micklin as director of sales, international.
BOSTON (BRAIN) — Wide Angle Podium, launched in April, is a podcast network featuring several popular cycling podcasts, including Crosshairs Radio, The Slow Ride Podcast, and the newly launched Myerson Line podcast, featuring recently retired pro cyclist Adam Myerson.
MIAMI (BRAIN) — J&B Imports will now sell the Schwalbe Active Line products throughout the U.S. Schwalbe's Active Line tires are targeted at price-conscious consumer while still providing effective puncture protection and reliable durability.
The line includes road, mountain bike and trekking tires.
LONGMONT, Colo. (BRAIN) — CrossVegas has been named the Best Event of the 2015-2016 UCI Cyclo-cross World Cup Season by the UCI. The event, held last September in Las Vegas, was the first UCI Cyclo-cross World Cup held outside Europe.
OSAKA, Japan (BRAIN) — CateEye is promoting a street art campaign that gathers local artists to curate and assemble self-guided routes through the selected city's most impressive street art at night. The artists use CatEye lights to illuminate and record each stop.
VENTURA, Calif. (BRAIN) — Zeitbike is now distributing Fly Pedals' clipless pedal adapters, which convert clipless pedals to platform pedals. The adapters accept most clipless cleats for road or offroad pedals, including two-, three-, and four-hole cleats.
BOULDER, Colo. (BRAIN) — PeopleForBikes's fifth annual National Bike Challenge starts Sunday, May 1. The promotion seeks to have more than 100,000 bike riders tally 75 million miles ridden between Sunday and Sept. 30 this year. This year's event is sponsored by Kimberly-Clark's Cottonelle Products Brand.
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