BRAIN Staff
All articles by BRAIN Staff
July 2, 2018
With Eurobike and the Tour de France coming up, expect a flow of new product introductions this week.
LONGMONT, Colo. (BRAIN) — Early July this year is prime season for new product introductions, when even buttoned-down trade sites have an excuse to feature photos of pro riders in scenic locations.
Posted in Product/Tech
July 2, 2018
KILLINGTON, Vt. (BRAIN) — Following a major remodel, Alpine Bike Works has reopened as a Giant Partner Store. This is the third major change in as many years for this rapidly growing bike shop.
Posted in Retail News
July 2, 2018
VENTURA, Calif. (BRAIN) — Zeitbike is now exclusively distributing TSG Technical Safety Gear products in the U.S. and Canada.
TSG started in 1988 in the skateboard industry and has become a popular maker of pads and helmets for BMX, mountain bikers, snowboarders and others.
Posted in Industry News
July 2, 2018
COLORADO SPRINGS, Colo. (BRAIN) — Guillermo Rojas has joined USA Cycling as director of marketing and communications. Rojas has more than two decades of sports, brand and event experience, including several years working in the Olympic movement and cycling.
Posted in Industry News
July 2, 2018
LONGMONT, Colo. (BRAIN) — Bikepacking.com and Bunyan Velo are working together to introduce a new bi-annual print publication called The Bikepacking Journal. The journal will be more than 130 pages of stories and photography.
Posted in Industry News
July 2, 2018
PORTLAND, Ore. (BRAIN) — Red Truck has signed up Velofix to provide on-site assembly of bicycles purchased on the online sports marketplace.
Posted in Retail News
July 2, 2018
LONDON (BRAIN) — The Global Cycling Network has launched a new Spanish language channel, GCN en Español. The company said it is the first part of a major expansion plan of internationalisation.
Posted in International
July 2, 2018
SAINT-GEORGES, Québec (BRAIN) — As of last month, Procycle, the parent company of Rocky Mountain, Miele and eVox, has been renamed as Rocky Mountain. The Québec-based company also announced that it is phasing out the Miele and eVox names and will exit the hybrid market to focus mountain bikes, including e-MTBs.
Posted in Industry News
July 2, 2018
TAIPEI, Taiwan (BRAIN) — Organizers of Taipei Cycle say the trade show's shift from spring to fall will last just one year.
The show will be held this fall, Oct. 31-Nov. 3 at the Taipei World Trade Center. For the 2019-2021 shows, the event will move back to March.
Posted in International
July 2, 2018
FRIEDRICHSHAFEN, Germany (BRAIN) — Racer, a French glove and protection manufacturer, plans to introduce a battery-powered heated shoe cover for cyclists at Eurobike, which opens here on Sunday, July 8.
Racer has offered heated gloves for cyclists for several seasons.
Posted in New Products
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