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BRAIN Staff

All articles by BRAIN Staff

Mary Burke launches gubernatorial campaign in Wisconsin

October 7, 2013

MADISON, WI (BRAIN) — Former Trek Bicycle executive Mary Burke announced her bid for the Wisconsin governor's mansion on Monday with a three-minute video that featured the bike company her father founded in a Waterloo, Wisconsin, barn.

Posted in Industry News

Serotta and Watkins ally with Gluskin Townley Group

October 7, 2013

ALLENTOWN, PA (BRAIN) — Ben Serotta and Bill Watkins — the founder and former CEO, respectively, of Serotta Competition Bicycles — have formed a consulting alliance with Gluskin Townley Group, an existing bike industry consulting group.

Posted in Industry News

Saratoga debuts new models at Builders' Ball

October 7, 2013
The Saratoga CX Ti
PROVIDENCE, RI (BRAIN) — Saratoga Frameworks showed its first three models Friday at the New England Builders' Ball in Providence, Rhode Island, held in conjunction with the Providence Cyclocross Festival. Saratoga is the upstate New York framebuilding operation formerly known as Serotta.
Posted in Product/Tech

Orbea makes major North American investment

October 4, 2013
Spanish brand opens new headquarters and warehouse, purchases U.S. subsidiary.

MALLABIA, Spain (BRAIN) — Orbea has opened a new North American headquarters in Little Rock, Ark., and has added an Eastern bicycle warehouse in Raleigh, N.C. to accommodate the Spanish bike brand’s increased production for the U.S. market.

Posted in Industry News

Showers Pass Amsterdam jacket design for on- or off-bike wear

October 4, 2013
Showers Pass Amsterdam jacket

PORTLAND, OR (BRAIN) — The Showers Pass Amsterdam jacket is intended for bike commuters who don't want to choose between staying comfortable and dry on the bike and looking presentable off the bike.

Posted in New Products

Thule sponsors action sports video contest

October 4, 2013

SEYMOUR, CT (BRAIN) — Thule and online video channel Epic TV have launched a video competition called, “Go Epic with Thule."

Posted in International

Wilson, Wren leave Kali Protectives

October 4, 2013

MORGAN HILL, CA (BRAIN) — Kali Protectives co-founder Mike Wilson is exiting his role as marketing director to pursue new business opportunities, and national sales manager Kevin Wren has left the helmet and protective gear brand.

Posted in Industry News

Felt adds Buy Local Now and Supplier Sync

October 3, 2013

IRVINE, CA (BRAIN) — Felt Bicycles has added SmartEtailing’s Buy Local Now and Supplier Sync features to its U.S. website.

The features allows Felt to send interested consumers directly to participating dealers.

Posted in Industry News

BRAIN selects cities for 2014 Dealer Tours

October 3, 2013

LAGUNA HILLS, CA (BRAIN) — Bicycle Retailer & Industry News staff will visit retailers in Miami, Salt Lake City and Austin next year as part of the magazine’s popular Dealer Tour program, which first launched in the fall of 2008.

Posted in Retail News

Engelmann joins Live to Play Sports

October 3, 2013

PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports has appointed Drew Engelmann as its new Western USA regional sales manager.

Posted in Industry News

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