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CatEye America says MAP policy has reduced pricing violations by 75%

Published April 4, 2018

BOULDER, Colo. (BRAIN) — CatEye America said violations of its pricing policy on major online platforms have been reduced by 75 percent in the last year as the accessory brand has worked with Oris Intel and J&B Importers to enforce the policy.  CatEye has also been working with Netrush, a retail-agency hybrid that provides creative services and supply chain management for the Amazon marketplace.

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The company said it expects to see violations decline further this year.

Bob Daniels, CatEye America's executive vice president, said, "Although this is a significant decline in violations we are committed to achieving additional improvement. I believe stabilized pricing is an important value-added aspect of the CatEye brand and it is our goal to ensure that all CatEye business partners can realize improved margin and profitability through these actions. CatEye has championed this initiative specifically to support the IBD channel and I hope our efforts will be recognized and appreciated by retailers and the sales and distribution partners that support them."

Topics associated with this article: MAP

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