Industry News
NEW YORK (BRAIN) — Peloton started a refurbished bike program Monday in the continental U.S. and Canada. Peloton Certified Refurbished Peloton Bike/Bike+ models are available online or in showrooms with delivery and setup included.
HILDEBRAN, N.C. (BRAIN) — DeFeet founder Shane Cooper fondly remembers when the brand's socks were "the currency of the trade shows" in the 1990s as industry types would trade them among themselves.
SPRINGFIELD, Mo. (BRAIN) — Rack brand Küat announced Thursday it will establish what it's calling an innovative direct-to-consumer sales channel in January.
LAS VEGAS (BRAIN) — Electric mobility brand Yadea will be recruiting regional distributors at the upcoming CES trade event here next month, part of an ambitious push into the U.S market.
WASHINGTON (BRAIN) — A National Transportation Safety Board study found at least 119 e-bike and e-scooter fatalities occurred between 2017 and 2021, and inadequate data collection from authorities makes identifying accidents involving micromobility devices difficult.
IRVINE, Calif. (BRAIN) — The National Bicycle Dealers Association sent a letter to federal regulators this week asking that they make a statement regarding UL certification of e-bikes sold in the U.S.
WASHINGTON (BRAIN) — The Consumer Product Safety Commission urged manufacturers and importers of e-bikes and other micromobility devices to comply with relevant safety standards, including UL's 2849 standard.
WASHINGTON (BRAIN) — Importers will be able to bring in many bicycle products from China for an extra nine months without paying Section 301 tariffs that the Trump administration imposed starting in 2018.
A Q&A with Claudia Wasko, head of Bosch eBike Systems in North America.
VERONA, Italy (BRAIN) — An Italian investment group, UTurn Investments, has made an investment in component and bike brand 3T. René Wiertz and Gérard Vroomen will remain shareholders and managers.
The company said it has sales of 20 million euros ($21.2 million) per year and an EBITA of 5 million euros.
BREMBRATE, Italy (BRAIN) — A private equity investment company announced it will acquire a majority stake in Vittoria. The transaction is expected to close early next year.
SEATTLE (BRAIN) — Rad Power Bikes had another round of layoffs following two previous cuts this year. The direct-to-consumer brand did not say how many employees were let go.
KORBACH, Germany (BRAIN) — Continental Tires teamed with a digital tracking platform to develop a technology to verify the origin of responsibly sourced natural rubber at every stage of the supply chain leading to the customer.
SALT LAKE CITY, Utah (BRAIN) — Vitus, the bike brand owned by Signa Sports United, is now available directly to U.S. consumers via a dedicated website and a Utah distribution center.
MURRIETA, Calif. (BRAIN) — Pierer E-Bikes North America is tweaking its name and announced it is now importing a third e-bike brand — GASGAS — to the U.S. market.
The new name for the North American operations of Austria's Pierer Mobility AG is: PIERER New Mobility North America Inc.
SAN FRANCISCO (BRAIN) — Cycling app maker Strava has let go of about 15% of its staff, multiple current and former employees have confirmed to BRAIN. The company has not made a public report or responded to BRAIN requests for comment.
SAN FRANCISCO (BRAIN) — Zwift founder Eric Min announced Friday that he will become co-CEO, sharing duties with former Amazon executive Kurt Beidler. Min, who has been CEO since Zwift's founding in 2014, said Beidler's hire came after "a long search." Min will also remain chairman of Zwift's board of directors.
WILMINGTON, Del. (BRAIN) — Wahoo Fitness has dropped a patent infringement lawsuit it had filed in October against Australian trainer brand JetBlack, but Wahoo continues to sue Zwift over the same issue.
SAN VENDEMIANO, Italy (BRAIN) — Cytech, which dominates the OE cycling padding market with its Elastic Interface brand, has acquired Pasasport S.r.l., an OE glove maker.
ASHEVILLE, N.C. (BRAIN) — A judge has rejected Kitzuma Cycling Logistics' motion to dismiss a lawsuit filed by TriBike Transport LLC, which alleges misuse of proprietary and confidential information.
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