Industry News
VANCOUVER, BC (BRAIN) — Road cycling website Pezcyclingnews.com is close to launching a redesigned site, the third major iteration of the 11-year-old site.
Publisher Richard Pestes said the new site will go live in a matter of days or sooner.
DENVER, CO (BRAIN) — Primal has become the official cycling apparel provider for Bike New York, the company announced Wednesday.
HAMONT, Belgium (BRAIN) — The Belgian bike fitting brand Cyclefit, which was owned by the now-bankrupt distributor Veltec Benelux, has a new owner, former Veltec Benelux employee Niels Heuvelman.
BIG FLATS, NY (BRAIN) — Stan’s NoTubes has chosen id29, a brand and communication design studio in Troy, New York, as its agency of record and long-term brand and marketing communications partner.
ALLENTOWN, PA (BRAIN) — The publisher of the American Bicyclist Study, a market study of adult bicycle consumers, is offering suppliers and retailers a chance to review an electronic copy of the study at no charge for 30 days.
TAIPEI, Taiwan (BRAIN) — German helmet maker Cratoni is taking a second stab in the U.S. The company recently announced plans to re-enter the already crowded lid market in North America, teaming up with SKS USA, which will be its exclusive distributor.
SEATTLE, WA (BRAIN) — Washington state suppliers and cycling groups have banded together to launch the Cascadia Dirt Cup, a new enduro series whose proceeds will go toward local advocacy and trail upkeep.
MONTEREY, CA (BRAIN) — Light maker Magicshine is hosting night rides during this month's Sea Otter Classic here, as part of its sponsorship of the event.
WATERLOO, WI (BRAIN) — Trek has expanded its sponsorship of the National Interscholastic Cycling Association to offer high school athletes the same benefits as other racers supported by Trek's retailer-sponsored athlete program.
SANTA ANA, Calif. (BRAIN) — Gary Cook, co-founder along with Craig Cook of Cook Bros. Racing, has died at age 74.
OAKVILLE, ON (BRAIN) — Officials from Raleigh Canada Ltd. announced Monday that Dave Taylor has been named the company's director of independent bicycle dealer sales and marketing, effective immediately.
FRYBURG, ME (BRAIN) — Maine distributor Downeast Bicycle Specialists has coordinated its systems with several Point of Sale vendors to allow integration with SmartEtailing programs and give retail buyers more information.
BOULDER, CO (BRAIN) — Bike fit company Retül is adding a Footbalance custom footbed class to its professional bike fitter education programs, in an agreement the companies announced this week.
COSTA MESA, CA (BRAIN) — Interbike's managing director, Pat Hus, will be the presenter on next Tuesday's National Bicycle Dealers Association webinar, the latest in a series of dealer education webinars hosted by the NBDA.
WILMINGTON, DE (BRAIN) — DuPont on Thursday dropped its trademark infringement suit against Easton-Bell Sports in Delaware federal court, two days after a California judge denied the company's request to move a related suit's venue to the East Coast.
VAN NUYS, CA (BRAIN) — Easton-Bell Sports has named Zyro Limited its new exclusive distributor for Bell, Giro, Blackburn and Easton Cycling in the U.K. and Ireland.
TEMPE, AZ (BRAIN) — Pivot Cycles will complete the sale of its 50 percent ownership in BH USA to BH Europe on April 1, enabling Pivot to go forward focusing solely on its mountain bike business.
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