Industry News
SANTA CRUZ, CA (BRAIN)—BMC executives are making a major push into the mountain bike market with a new model 2012 carbon fiber frame, the first for its Trail Fox series mountain bikes. And they chose an ideal location to show them off.
AUGUSTA, Maine (BRAIN)—A bill recently introduced in Maine aims to impose a 2 percent surcharge on new bike sales.
SAN DIEGO, CA (BRAIN)—Competitor Group, Inc. (CGI) has hired Alex Baxter as its chief digital officer. Baxter will spearhead CGI’s online media operation, reporting directly to CEO Peter Englehart.
BEVERLY, MA (BRAIN)—Parlee has hired Chris Hewings as its EU sales manager.
BOULDER, CO (BRAIN)—For most IBDs spring signals the start of the busy season, and for the 25th year Catalyst Communication is driving customers into shops with its Cycling Guide.
LOS ANGELES, CA (BRAIN)—About 200,000 people hit the streets of downtown Los Angeles on bikes, rollerblades, skateboards and just about anything without a motor Sunday in the city’s second “CicLAvia,” according to the event’s producers.

SAN DIEGO, CA (BRAIN)—The San Diego Custom Bicycle Show wrapped up its third year over the weekend in the heart of the city at the famous Golden Hall where the likes of The Doors and The Who have played.

NEWBURY PARK, CA (BRAIN)—Giant Bicycle has donated 1,000 units of a special "Emergency Edition" hardtail mountain-bike specifically designed to assist emergency crews involved with the recent Japan earthquake disaster.
LAGUNA HILLS, CA (BRAIN) — Claudio Marra (Full Speed Ahead) and Mark Schroeder (Specialized) have joined the newly created Bicycle Technical Committee of the World Federation of the Sporting Goods Industry (WFSGI).

VANCOUVER, British Columbia (BRAIN)—Veteran cycling journalist Richard Cunningham has joined Pinkbike.com's editorial staff.
CERRITOS, CA (BRAIN)—Southern California distributor Tom Hall Enterprises is moving to a larger building as a result of growing sales and in anticipation of continued sales increases.
BATH, United Kingdom (BRAIN)—Powabyke EV Ltd, the UK-based brand of electric powered bikes, have struck a deal with The Brandsco PLC for exclusive distribution rights in the United States.
MEQUON, WI (BRAIN)—Hayes Bicycle Group has aligned itself with Fepase Sportcycle to meet the needs of Brazilian customers.
SAN FRANCISCO, CA (BRAIN)—Timbuk2 has appointed four new sales agencies across Canada.
SAN JUAN CAPISTRANO, CA (BRAIN)—Qualified buyers can register online to participate in the industry's premier tradeshow and demo event, the Interbike International Bicycle Expo 2011, September 14-16, preceded by OutDoor Demo on September 12 and 13.

Not sure anyone could have captured NCFM's battle with Sea Otter better than Bicycling's Joe Lindsey, in his report entitled "Sea Otter Will Be Crawling with Chicks."
Click on above link to check it out.
MANCHESTER, NH (BRAIN)—The Bike Cooperative has launched its first national promotion website to support its second annual Great American Bike Sale.
LAGUNA HILLS, CA (BRAIN)—Leisure Trends is holding a webinar today entitled "Pre Bicycle Leadership Conference Presentation."
The webinar will discuss cycling retail sales trends with a special emphasis on components, parts and accessories.
MUNICH, Germany (BRAIN)—This year Munich's Bike Expo will open with its first Demo Day for retailers and media members.
MONTEREY, CA (BRAIN)—In what many people read as a belated April Fools’ joke was actually quite real, as the National Coalition for Men in San Diego objected to the Sea Otter Classic “Ladies Day” celebration.