Industry News
MILL VALLEY, CA (BRAIN)—WTB (Wilderness Trail Bikes) has a new partnership with Japanese distributor Globeride.
Globeride, distributes Corratec and Focus bike brands in over 300 high end bicycle dealers in Japan, according to a press release.
MANCHESTER, NH (BRAIN)—This year has started on a high note for The Bike Cooperative, as they continue to grow their member base with another influx of new members.
GREENVILLE, SC (BRAIN)—Hincapie Sportswear has hired Dave Pelletier as a sales representative in Maine, Vermont, New Hampshire, Connecticut, Rhode Island and Massachusetts.
VANCOUVER, British Columbia (BRAIN)—Rocky Mountain Bicycles has hired three new employees at their Vancouver, British Columbia, headquarters.
BLOOMINGTON, MN (BRAIN)—QBP has expanded inventory levels by more than 50 percent compared to this time last year.
After years of deliberation, 690 tweets and one viewing of "The Social Network," BRAIN decided it was time to have a Facebook presence. Well, ladies and gentleman, without further ado, BRAIN's Facebook page is now live (click on above link). If you do indeed stop by, find it in your heart to be our friend.
By Nicole Formosa
PAAL, Belgium—From the beginning, Ridley Bikes was a family operation.
By Matt Wiebe
SOMERVILLE, MA—Independent Fabrication’s pending move from Massachusetts to New Hampshire marks the end of the idealistic dreams of its founders, and closes a chapter in the life of the 15-year-old frame manufacturer.
By Nicole Formosa
BLOOMINGTON, MN—Few non-eyewear specific companies have seen success penetrating the challenging optical category in bike shops, but at least a couple new players envision a bright future in sunglasses.
FRANKLIN, TN (BRAIN)—Michael “Mike” Melton, 61, the builder and designer of bikes ridden by the successful 1984 and 1988 Olympic teams, died in his sleep last Thursday.
PHILADELPHIA, PA (BRAIN)—Advanced Sports International (ASI) has hired Tim Jackson as lifestyle/transportation category manager for its Fuji, Breezer and SE brands.
TEMPE, AZ (BRAIN)—Pivot Cycles and BH Bikes have added Travis Erwin to their staff.
"Today is a really sad day for me. I am hugely disappointed, I feel very let down. This is shameful. I now no longer believe in the anti-doping system. Over the coming 10 days I'm going to work with my lawyers so that justice be done.
OGDEN, UT (BRAIN)—Enve Composites has signed a partnership with Saddleback to distribute its full range of products to the United Kingdom. This will also include ENVE’s full line of mountain bike products as used by Steve Peat’s Santa Cruz - Syndicate team.
KESWICK, Ontario (BRAIN)—The Bicycle Trade Association of Canada (BTAC) has added a new consumer day to the ExpoCycle 2011 trade show.
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike has hired Elayna Caldwell in the newly created position of marketing director.
She had been marketing manager for Fox Racing Shox. She had been with the Northern California company for the last seven years.
SANTA FE, NM (BRAIN)—Despite a hefty size increase this year, deliveries of the BTI parts distribution catalog are slated to begin this week.
CINCINNATI, OH (BRAIN)—Last fall students in the University of Cincinnati School Of Design’s Electric Assisted Bike class created a variety of e-bikes for the future. The class was to be a one-off offering, but the University is asking for more.
DANA POINT, CA (BRAIN)—SmartEtailing has promoted longtime client-services representative Brian Rawlings to new-accounts manager.
SUN VALLEY, ID (BRAIN)—Scott Sports has promoted Nat Campbell as apparel and accessories product manager for the U.S. bicycle division.
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