Mergers & Acquisitions
MONTRÉAL (BRAIN) — Race Inc., a brand that dates to the early days of BMX, has a new owner who plans to return it to prominence in the sport.
BREMBATE, Italy (BRAIN) — The owners of Vittoria Group, including founder and president Rudie Campagne, have sold the tire maker to Wise Equity, an Italian group.
BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, which owns media titles including VeloNews, Triathlete and Bicycle Retailer & Industry News, has acquired three divisions of Active Interest Media.
SCHAFFHAUSEN, Switzerland (BRAIN) — Garmin Ltd. has acquired Firstbeat Analytics Oy, a privately-held provider of physiological analytics and metrics for consumer devices in the health, wellness, fitness and performance markets.
CHAVANOD, France (BRAIN) — Groupe Rossignol has announced the sale of the TIME bike and pedal business to WhaTTfornow, a four-year-old e-bike brand.
MILAN (BRAIN) — Chimera Investments LLC, an investment fund based in Abu Dhabi, United Arab Emirates, has acquired a majority of the shares in Colnago, the Italian road bike brand.
MIAMI (BRAIN) — Florida-based distributor JBI, parent of the distributor J&B, has acquired Pure Cycles, an omnichannel bike brand.
NEW YORK (BRAIN) — Advance, the owner of Condé Nast and other media properties, has entered a definitive stock purchase agreement with Wanda Sports Group Company Limited to buy The Ironman Group.
BREMBATE, Italy (BRAIN) — Nearly four years after acquiring it, 3T Cycling is selling the THM Carbones component brand to Schmolke Carbon, another German carbon component maker.
BOSTON (BRAIN) — Spartan Race will acquire the La Ruta De Los Conquistadores multi-day endurance mountain bike race and brand and expand the format to other regions.
BEAVER, Utah (BRAIN) — Life Time, which owns the Leadville Trail 100, Chequamegon MTB Festival and Dirty Kanza events, has added Crusher in the Tushar, a long-standing gravel event in Utah organized by former pro racer Burke Swindlehurst.
AMSTERDAM (BRAIN) — Pon.Bike, which owns Cervélo, Santa Cruz, Gazelle, and other brands, has acquired Urban Arrow, a Dutch electric cargo brand.
MADRID (BRAIN) —Trainer and software brand Bkool has sold its hardware rights to a fellow Spanish indoor training company, Versa design, which markets the Zycle brand of trainers. Versa will rebrand the BKool trainers under the Zycle brand while BKool focuses on its cycling simulation software business.
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