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Bianchi and UWC end distribution relationship in Thailand

Published December 14, 2016

TREVIGLIO, Italy (BRAIN) — Bianchi has announced its decision to end UWC's distribution of the Bianchi brand in Thailand.


"Bianchi and UWC market strategies and visions have evolved since they began to work together over 10 years ago and it is the right moment to end their cooperation," Bianchi said.

The company said it is preparing a new structure to represent the Bianchi brand in Thailand and will announce it in the coming month. 

"We want to thank UWC for their commitment, passion and support and we wish them all the best," Bianchi's CEO Bob Ippolito said.

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