Media/Publishing
PITTSBURGH (BRAIN) — Carolyne Whelan has joined Dirt Rag Magazine as its new web editor.
BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, the owner of Triathlete magazine, announced Wednesday that the magazine will be the official race program sponsor of the Ironman North American Series for the 2018 race season.
SANTA ANA, Calif. (BRAIN) — Longtime bike journalist Roy Wallack has been commissioned to write a book about Richard Long, the co-founder of GT Bicycles.
Long died in 1996 in a motorcycle accident while driving to Big Bear, California for a NORBA National. He was 46.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — The newest episode of Interbike the Podcast takes a look at how industry media is evolving in the digital age, how brands are choosing to spend their marketing dollars, and the rise of outside public relations firms — rather than the brands themselves — interacting with print and online outlets covering products and the industry.
KETCHUM, Idaho (BRAIN) — CrankTank announced that it has sold all its e-bike opportunities and closed the sponsorship category for next month’s Impact Sun Valley media summit.
JEFFERSONVILLE, Vt. (BRAIN) — Height of Land Publications, the publisher of Alpinist, Backcountry Magazine, and Cross Country Skier, has acquired Mountain Flyer, the quarterly enthusiast mountain bike title published by Secret Agent Publishing in Gunnison, Colorado.
LAGUNA HILLS, Calif. (BRAIN) — Their friendly faces have welcomed readers at Bicycle Retailer's booth at Interbike for many years. Terry and Irene Moyes, who served in various roles at the publication, including circulation and sales, are retiring from the magazine, where they've worked since its launch in 1992.
NEW YORK (BRAIN) — Hearst Magazines has taken a minority stake in Gear Patrol, a "men's enthusiast media company" that operates partly on an affiliate e-commerce model. Last year Hearst bought Rodale, including its Bicycling magazine title.
BOULDER, Colo. (BRAIN) — VeloNews will release the Official Guide to the Tour de France in early June.
EMMAUS, Pa. (BRAIN) — Leah Flickinger has left Bicycling magazine, where she had been editor in chief since last April, following a long career with Rodale.
On social media, Flickinger said her last day at the title, now owned by Hearst, was Friday.
SANTA CLARITA, Calif. (BRAIN) — Hi-Torque Publications has promoted Mountain Bike Action's Joe Mackey to managing editor. Mackey previously was assistant editor.
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