Media/Publishing

Posted February 22, 2021

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, the parent company to BRAIN, VeloNews, and nearly 30 other active living brands has purchased Outside magazine, Outside TV, Gaia GPS, Peloton magazine, and athleteReg.

Posted February 2, 2021
The new magazine and website is staffed by former Bike magazine editors, and joins BRAIN, VeloNews, Triathlete and other titles in the POM portfolio.
Beta's first magazine will publish in March.

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media has revealed the name of its new mountain bike title: Beta.

Posted November 2, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media has acquired FinisherPix, a global provider of endurance sports photography. Since its founding in 2010 by Robbie Little and Thomas Reichhold, FinisherPix has photographed over 4.5 million runners, triathletes, and cyclists across 3,000 events in 50+ countries.

Posted October 9, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media — the owner of BRAIN, VeloNews, Triathlete, VeloPress, VeloSwap, and Rol Massif in the cycling world — is expanding its portfolio to acquire Rock and Ice, Trail Runner, and Gym Climber magazines, all formerly produced by Big Stone Publishing.

Posted October 5, 2020

CARLSBAD, Calif. (BRAIN) — A360 Media, which acquired the magazine last year, is “pausing” the mountain bike magazine and its digital publications indefinitely.

Posted June 30, 2020

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media, which owns media titles including VeloNews, Triathlete and Bicycle Retailer & Industry News, has acquired three divisions of Active Interest Media.

Posted March 11, 2020
Our PR friends plan virtual trade shows, regional media gatherings and other substitutes.
REVEAL will be streamed from Camp Navarro. Virtual canoeing not included.

SAN FRANCISCO (BRAIN) — With the Sea Otter Classic shifted from April to October, brands are coming up with new product launch plans. Among the more ambitious approaches: a live-streaming global media conference planned by ECHOS Communications.

Posted March 5, 2020

Dirt Rag announced in late January that it was shutting down its magazine and website, as well as its Dirt Fest and Adventure Fest mountain bike festivals (Other groups have since stepped up to run the events).

Posted September 12, 2019
CrankTank plans a new media event to be held in conjunction with the Dirty Kanza in 2020.

KETCHUM, Idaho (BRAIN) — Marketing and event company CrankTank is planning a new media event to be held in conjunction with the Dirty Kanza gravel event in Emporia, Kansas, next year.

Posted August 20, 2019

IRVINE, Calif. (BRAIN) — Former BRAIN managing editor Toby Hill has been named the first editor-in-chief of Cycle Volta, an e-bike and electric two-wheel mobility website operated by publisher Bonnier Motorcycle Group. Hill started in his new role Monday.

Posted June 11, 2019

There are simply too many players providing similar services to a small — some would say even shrinking — market.

Posted April 25, 2019
Subscribers to BRAIN will receive the guide with the June 1 issue.

BOULDER, Colo. (BRAIN) — VeloNews will distribute its 2019 Tour de France Guide to 142,000 readers.

Posted March 8, 2019

SQUAMISH, British Columbia (BRAIN) — Canada-based mountain bike website Pinkbike has acquired the road cycling website CyclingTips.com from BikeExchange.

Pinkbike, founded by Radek Burkat in 1998, claims more than 3 million unique visitors every month.

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