Media/Publishing
FRIEDRICHSHAFEN, Germany (BRAIN) — The owners of the Eurobike trade show are forming a platform, or club, of bike bloggers. The Wrider's Club is intended to provide a central home for bike blogs and to increase the communication and trust between bloggers and the industry.
LONDON (BRAIN) — Immediate Media Co., the owner of BikeRadar.com, Cycling Plus magazine and about 75 other consumer media titles, has been acquired by Hubert Burda Media, a Munich, Germany-based technology and media company.
SANTA ROSA, Calif. (BRAIN) — The Cycling blog RedKitePrayer.com has begun soliciting voluntary reader subscriptions. The site also continues to accept advertising in what publisher Patrick Brady called an "NPR-style" model.
WESTLAKE VILLAGE, Calif. (BRAIN) — Reflecting the shifting product mix over PressCamp Winter’s three editions so far, owner ECRM has rebranded the event Bike PressCamp Road.
STAMFORD, Conn. (BRAIN) — NBC Sports Group and AEG have announced a three-year media rights renewal for the Amgen Tour of California. The agreement provides for live coverage of the race on NBC, NBCSN and NBC Sports Live Extra through 2019.
DENVER (BRAIN) — DirtTri Magazine, a publication focused on off-road triathlons, recently won a local version of the popular "Shark Tank" TV show. The magazine also hired its first advertising sales rep.
SQUAMISH, British Columbia (BRAIN) — Experts from some major non-bike brands will speak about e-commerce, brand advocacy and other topics at the upcoming Whistler Bike 2016 conference, being held May 29-June 1.
BOSTON (BRAIN) — Wide Angle Podium, launched in April, is a podcast network featuring several popular cycling podcasts, including Crosshairs Radio, The Slow Ride Podcast, and the newly launched Myerson Line podcast, featuring recently retired pro cyclist Adam Myerson.
CARLSBAD, Calif. (BRAIN) — RIDE BMX, a longstanding freestyle BMX website, is adding a racing section to its site. The site's operators said Hi Torque Publication's decision to stop publishing BMX Plus! magazine last year spurred their move.
AIGLE, Switzerland (BRAIN) — The Union Cycliste Internationale and Red Bull Media House have agreed to a three-year extension and expansion of its exclusive television production and media rights partnership.
LAGUNA HILLS, Calif. (BRAIN) — It's been quite a clash pitting the industry's most powerful company, Shimano, against what is arguably the best competitive cycling magazine and website in the U.S. market, VeloNews.

BOULDER, Colo. (BRAIN) — Five years after changing its magazine's name from VeloNews to Velo Magazine, the magazine's publisher has changed the name back. The first issue with the restored name, the April issue, hit newsstands Tuesday.
DENVER (BRAIN) — DirtTri.com, a site devoted to off-road multisport events, is entering its second year this month, and its founder and editor says he is planning expanded content for Year Two.