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The C15 Carved in slate.

WEST MIDLANDS, England, U.K. (BRAIN) — Brooks' new Cambium C15 Carve saddle has the same relatively narrow shaping as the Cambium C15, but has an ergonomic cut-out intended to provide relief from discomfort in the perineal area.

500 sets will be available in the U.S.

OLNEY, Ill. (BRAIN) — Magura is releasing a limited edition of its MT7 brakes, called the MT7 Raceline. The Raceline features the neon yellow color previously available only to pro racers.

MINNEAPOLIS (BRAIN) — The Hidrate Me Smart Water Bottle, which will launch a Kickstarter.com crowd-funding campaign June 1, will alert the user to appropriate drinking levels based on temperature, humidity, elevation and personal settings.

ALBUQUERQUE, N.M. (BRAIN) — On 1-by cockpits, Lindarets' ReMount adapter moves a dropper seatpost's cable-actuated remote lever from inboard of the brake lever to where a front shifter's thumb paddle would sit in a multi-chainring drivetrain.

RICHMOND, Australia (BRAIN) — Knog's Milkman Combo lock is a retractable, cable lock that can be looped around a bike frame and lock quickly. It's compact enough to fit in a back pocket and best used for quick café stops.

It's just as small as Knog's original Milkman, but without the key.

VICENZA, Italy (BRAIN) — Selle Royal has unveiled the fourth collection in its series of Project UP saddle artworks, timed to coincide with the Bike to Work Day in America and Canada and the first week of the Giro d'Italia.

SAN FRANCISCO (BRAIN) — WaterField Designs has expanded its cycling line with the introduction of the Rapide Saddlebag. The vintage-style leather Rapide includes an easily-accessible Mini Tool Roll to keep bike tools organized, and it attaches with a leather toe-clip strap.

SCOTTS VALLEY, Calif. (BRAIN) — Blackburn's new Local Cooler Saddlebag Pannier is made for trips to the store, park, beach or anywhere else where an insulated construction will help transport drinks and food.

SAN FRANCISCO (BRAIN) — Commemorating Bianchi's 130th anniversary, Timbuk2 is adding a touch of celeste green to its bag line with a limited-edition Bianchi Prospect Pack and a Facebook sweepstakes with prizes including a Bianchi road bike and various accessories.

MORGAN HILL, Calif. (BRAIN) — Kali Protectives is introducing a new helmet for BMX and dirt jumping that uses the company's top technology to keep it nearly as light and low-profile as uncertified skate helmets.

The Giant Cog, the GoatLink and the 16-tooth cog.

ALBUQUERQUE, N.M. (BRAIN) — Lindarets is now offering a Special Edition 10S GoatKit, which combines all the parts needed to convert standard Shimano drivetrains to wide-range one-by or two-by-10 systems.

The CLUG won an award for its packaging.

VANCOUVER, British Columbia (BRAIN) — The CLUG wall-mounted bike storage clip won a Dieline packaging design award, recently presented in Chicago.

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ATLANTA (BRAIN) — Wilier Triestina is now offering its Cento1SR frames and complete bikes with a standard aerodynamic seatpost as an alternative to its integrated seatpost design.

LONGWOOD, Fla. (BRAIN) — Specifically designed for BMX use, the Subrosa Street Rail is 8 feet long and 18 inches high. It can be broken down into 4-foot sections for transport, and a connector is available to tie two rails together for a 16-foot rail.

BURNABY, British Columbia (BRAIN) — Easton Cycling is offering its aluminum-rimmed Heist mountain bike wheels with three internal rim width options — 24, 27 and 30 mm.

The Heist wheels are all tubeless compatible out of the box, with rim strip and valve installed.

ALISO VIEJO, Calif. (BRAIN) — Fizik has released its 2015 pro team edition Aliante saddle, part of a program the brand has been running for 15 years.

For 2015, the Aliante model saddle's shape has been refined and improved with new technology and materials to create the lightest ever Aliante.

HAYWARD, Calif. (BRAIN) — Bianchi USA has just received its first shipment of its Impulso 105 Disc Compact, a disc-brake equipped road bike that retails for $1,599.99.

WHITTIER, Calif. (BRAIN) — 3G Bikes is offering three new models in the urban/city category, to complement its beach cruiser bike models.

The new G'Linda and Melrose women's bikes and the Chicago men's bike are designed to offer dealers high margins with attractive retail price points.

BOULDER, Colo. (BRAIN) — Green Guru is launching a new bag that can convert between a backpack, messenger bag and brief case as needed on trips and daily life.

POOLE, United Kingdom (BRAIN) — Bike-care brand Muc-Off has added a new range of athlete protection creams, which includes warm-up creams, a "power cream," and "ultra-endurance cream" as well as a recovery balm.

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