News

Posted July 10, 2018

FRIEDRICHSHAFEN, Germany (BRAIN) — A collaboration between the Italian auto brand Maserati, the Dutch e-bike brand Diavelo, and the Chinese e-bike motor maker Bafang has resulted in a line of Maserati e-bikes on display at Eurobike here this week. 

Posted in Product/Tech Tagged Eurobike
Posted July 9, 2018

LEVIS, Quebec, and Lexington, S.C. (BRAIN) — Hawley-Lambert has promoted Jeff Brown to director of operations. Formerly distribution center manager in the Hawley-Lambert’s Lexington, South Carolina, facility, Brown brings a strong background in logistics and leadership to his new role, the distributor stated.

Posted in Industry News Tagged Distributor news / People
Posted July 9, 2018

BOULDER, Colo. (BRAIN) — PeopleForBikes’ board of directors has elected Quality Bicycle Products founder Steve Flagg board chairman. He will serve a two-year term.

Posted in Industry News Tagged Advocacy/Non-profits / People
Posted July 9, 2018

FARMINGTON, Utah (BRAIN) — Vista Outdoor has entered an agreement to sell off its Bollé, Cebé and Serengeti brands for $158 million to Antelope Brands Bidco Inc., an entity controlled by a private equity fund based in Europe.

Posted in Industry News Tagged Mergers & Acquisitions
Posted July 9, 2018
First day Eurobike report: New stuff from Wike, CeramicSpeed, Oakley, Saris, Gates, Bryton, and more.
Wike's Bob Bell with the Salamander in stroller mode.

FRIEDRICHSHAFEN, Germany (BRAIN) — The July timing might be a change, but Eurobike remains a key product introduction opportunity for many suppliers. Here's a look at some of the introductions BRAIN spied on the event's opening day.

Posted in Product/Tech Tagged Eurobike
Posted July 6, 2018

TAICHUNG, Taiwan (BRAIN) — Giant announced production and distribution expansions in Europe this week, signaling its commitment to that market and its eye on reducing costs. Giant currently sells more than 400,000 bikes annually in Europe, including traditional bikes and e-bikes.

Posted in International
Posted July 6, 2018

BERN, Switzerland (BRAIN) — The World Federation of the Sporting Goods Industry has formed a new e-bike committee focused on developing equipment regulations for competition.

Posted in International Tagged Electric bike / Racing & Sponsorship / Eurobike
Posted July 6, 2018

GIRONA, Spain (BRAIN) — Organizers of Sea Otter Europe have announced that the third edition of the festival will be held May 31-June 2, 2019 — once again in Girona, Spain.

Posted in International Tagged Events / Sea Otter Classic
Posted July 6, 2018
Lezyne's Mega C GPS

LAGUNA HILLS, Calif. (BRAIN) — Lezyne goes bigger in GPS, GT tunes up its suspension for trail and all-mountain, and Magura pulls the lever on a grip of new offerings in BRAIN’s latest roundup of new products.

Posted in Product/Tech
Posted July 5, 2018
Brose's lightweight Drive S Mag e-MTB drive

LAGUNA HILLS, Calif. (BRAIN) — Product introductions continue in earnest this week heading into the start of Eurobike on Sunday, July 8.

Posted in Product/Tech Tagged Eurobike
Posted July 5, 2018
The show is increasingly focusing on e-bikes and e-mobility products and services.

FRIEDRICHSHAFEN, Germany (BRAIN) — This year’s Eurobike show is set to open Sunday, a day after the Tour de France begins.

Posted in International Tagged Tradeshows and conferences / Eurobike

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