News

Posted February 3, 2025
Automation, proximity to component makers and factory efficiency are larger factors that hourly wages.
Guerrilla Gravity offered a highly automated carbon frame process.

BOULDER, Colo. (BRAIN) — The difference between labor costs in Asia and the U.S., while stark, are actually manageable, industry sources tell BRAIN. It turns out that other factors weigh heavier when brands decide where to make or assemble their bikes.

Posted January 30, 2025

SAN LUIS OBISPO, Calif. (BRAIN) — Genuine Innovations, which for more than 30 years has been synonymous with CO₂ bike tire inflators, is being discontinued by its parent company.

Posted January 29, 2025

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products reduced its workforce by 2% on Wednesday.

Posted January 29, 2025

CHICAGO (BRAIN) — Bike Index released its annual 2025 report showing a 15% increase in reported thefts of the 1.3 million bikes it registered, and more than two million are stolen annually in the U.S. with a value of more than a billion dollars.

Posted January 28, 2025

NEW YORK (BRAIN) — The city's free e-bike and battery trade-in program has started for eligible food delivery workers to exchange uncertified devices to reduce fire hazards.

Posted January 28, 2025

SAN CARLOS, Calif. (BRAIN) — The rainbow stripes that have been part of Ritchey's World Champion Series (WCS) logo for more than 30 years will no longer be part of the company's branding.

Posted January 28, 2025

GREENSBORO, N.C. (BRAIN) — REI Co-op workers here voted to unionize, becoming the 11th store location to join the Retail, Wholesale and Department Store Union (RWDSU).

Posted January 28, 2025

Editor's note: A version of this article ran in the January issue of Bicycle Retailer & Industry News.

Posted January 23, 2025
QO is partnering with Taiwan carbon manufacturer YMA on the new line.
The QO Grava crankset

KORTRIJK, Belgium (BRAIN) — Pablo Carrasco and Ignacio Estelles, the co-founders of the Rotor Bike Components, launched a new component brand called QO at the Velofollies bike show in Belgium last week. 

Posted January 23, 2025
Justin Gottlieb.

CHICAGO (BRAIN) — Radio Flyer is expanding its independent bike dealer network by hiring Justin Gottlieb as e-bike sales director and adding several sales agencies.

Posted January 23, 2025

WASHINGTON (BRAIN) — The Consumer Product Safety Commission announced a recall of about 684 NQDTPBOR mulit-purpose helmets sold on Amazon for failing to comply with federal regulations.

Posted January 22, 2025
UPDATES that Stefan Pierer is stepping down as CEO.

MURRIETA, Calif. (BRAIN) — Pierer New Mobility GmbH — the e-bike business unit of Pierer Mobility AG — says it will consolidate its functions to headquarters in Munderfing, Austria, and Murrieta, California, and phase out its operations in South Africa, Germany, and the United Kingdom.

Posted January 22, 2025
CEO and President Eric Artz is retiring; Mary Beth Laughton to succeed him.
Mary Beth Laughton.

SEATTLE (BRAIN) — REI Co-op CEO and President Eric Artz announced Wednesday morning that he will retire at the end of March and will be succeeded by former co-op board director Mary Beth Laughton.

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