News
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike has extended free online registration for attendees and buyers to 11:59 p.m. tomorrow, Friday, Sept. 7. The original deadline to avoid a $25 late registration fee was Friday, Aug. 31.
SANTA FE, NM (BRAIN)—Bicycle Technologies International (BTI) will act as the exclusive U.S. distributor for European mountain bike brand Commencal Bicycles.
MILAN, Italy (BRAIN)–Italy’s EICMA is bringing back a whiff of history to its November trade show with a velodrome and a series of events reminiscent of the famous six-day races that were so much a part of early 20th century racing in Italy, other European countries and the United States.
FRIEDRICHSHAFEN, Germany (BRAIN)–The numbers are in and for those who were at Eurobike, it will come as no surprise that attendance set a record. More than 34,280 exhibitors, buyers and retailers from 75 countries filled the halls during the three-day, trade-only segment of the show.
BY JASON NORMAN
WHISTLER, British Columbia—Yes, there are many great places to ride mountain bikes throughout the world. Perhaps none, however, hold the cachet of British Columbia’s North Shore.
NEWMARKET, Ontario (BRAIN)—Legislators from Ontario’s Liberal party want to exempt bicycles and bicycle helmets from the provincial sales tax. The proposal is expected to be included in their election platform.
MADISON, WI (BRAIN)—In response to the recent Pacific-Saris challenge to Industry Cup crit racers, Planet Bike has decided to “put its money where its mouth is” by issuing its own challenge.
CHICAGO, IL (BRAIN)—SRAM revamped its Web site, www.sram.com, to get all its new 2008 product details up so retailers and others can get a head start on its new equipment.
"New Rule: Stop making us drink everything out of a nipple. Maybe the reason that Americans behave like children is because we're all still breastfeeding! America, land of the free, home of the adult-size sippy-cup. We need to go back to drinking the way grown-ups do, from a keg!" —Bill Maher
CONCORD, MA (BRAIN)—Collaborating with the best in the business, Vibram has designed a wide range of cycling shoe soles as well as saddle components for Selle Italia.
SALT LAKE CITY, UT (BRAIN)—Bikes for Kids Utah, a non-profit 501(c)3 organization, recently announced details of its upcoming fundraiser, including the inaugural Yield to Life Dave Zabriskie Time Trial Challenge, with proceeds going to benefit underprivileged children in Utah and bicycle awareness advocacy.
PERRIS, CA (BRAIN)—American Flyer Bicycle Company president Lonnie Green was recently granted a patent for his new cruiser style bike called Surf Cycle.
SAN CARLOS, CA (BRAIN)—Ritchey Design has hired a new marketing coordinator, Rosy Castañeda.
New to the cycling industry, but a veteran of the elite athlete’s mentality the industry constantly drives to tap for its parallels to business, she is a fresh force at Ritchey.
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