News
BOULDER, Colo. (BRAIN) — With the Selling Cycling staff training program scheduled for a complete updating for 2008, founder Ray Keener is looking for input from retailers on the topics to be covered.
"These are harsh times and it calls for a harsh beer. Pabst Blue Ribbon is just the thing. It is not shoved down your throat with multi-million dollar mass marketing, it is simply a decent cheap beer. This beer is America whether you like it or not.
"Too much work, and no vacation,
Deserves at least a small libation.
So hail! my friends, and raise your glasses,
Work's the curse of the drinking classes." ~Oscar Wilde
FRIEDRICHSHAFEN, Germany (BRAIN)—Heavy construction machinery has been put to work now that the expansion of the Eurobike exhibition grounds is in full swing at the East Entrance.
SANTA FE, NM (BRAIN)—Dust off your GoGo boots and dig out your pedal wrench, the second annual Bike-A-GoGo is on its way.
POZZOLEONE, Italy (BRAIN)—There’s a reason why, after twelve years of Outdoor Demo, no one has ever served ice cream in the desert. It is not a task for the faint hearted.
TRENTON, NJ (BRAIN)—Recently at the Mountain Bike World Championships in Fort William, Scotland, Julian Absalon collected his fifth consecutive cross-country title.
COLOGNE, Germany (BRAIN)—IFMA organizers say they plan to push ahead with incremental changes for future shows, despite disappointing attendance at this year’s show that ended Sunday.
“What the show needs is a little ‘quietness,’ so you don’t change it every year,” IFMA spokesman Karsten Deicke said.
SUFFOLK, England (BRAIN)—Ultra Motor, a British e-bike manufacturer, has acquired American Electric Cycle and Fitness, a company owned by longtime e-bike veterans Ed Benjamin and Mike Fritz.
BOISE, ID (BRAIN)—Ariadne Delon Scott, director of advocacy and the environment for Specialized, and Sabine Dukes, founder of Velo Bella, will be honored at the OIWC Gathering, Thursday, Sept. 27 at Interbike.
KENT, WA (BRAIN)—REI is recalling about 5,200 Novara Afterburner Trailer Bicycles. The children’s trailer bicycle can detach from the adult bicycle, posing a fall hazard to children.
"You ask of my companions. Hills, sir, and the sundown, and a dog as large as myself that my father bought me. They are better than human beings, because they know but do not tell." -Emily Dickinson
VISTA, CA (BRAIN)—In an effort to better align inventory levels with dealers’ selling seasons, Haro, Masi and Premium Bicycles have eliminated their traditional singular line launch and have shifted to a perpetual product development philosophy.
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