News

Posted November 4, 2014
Much of Taiwan's bike industry is based in and around Taichung.

TAICHUNG, Taiwan (BRAIN) — Walk into the Splendor Hotel, and it is hard to believe that Taichung Bike Week organizer Steve Fenton promised last year to cut the show back in size. The show is almost a third larger this year, yet the 430 exhibitors say the intimate feel of the event remains intact.

Posted in International
Posted November 4, 2014

IRVINE, Calif. (BRAIN) — Morsa Design, a new brand launching this month, will offer modular accessory handlebar mounts with optional adapters to accept action cameras, lights, GPS computers and more.

Posted in Product/Tech
Posted November 4, 2014

LAKE FOREST, Calif. (BRAIN) — Torcano Industries has become the exclusive U.S. distributor for Funkier Bike Apparel.

"We at Funkier Bike Apparel are very pleased to partner with an innovative, passionate partner in Torcano Industries," said Kevin Tuttle, Funkier USA director.

Posted in North America Tagged Distributor news
Posted November 3, 2014

SAN DIEGO (BRAIN) — Aerodynamic triathlon accessory company XLAB has hired Anthony Thomas to lead sales and distribution efforts. As global sales manager, Thomas will focus on market analysis, brand positioning, and strategy execution, the company said.

Posted in North America Tagged People
Posted November 3, 2014

IRVINE, Calif. (BRAIN) — This winter Shimano American is offering intensive, hands-on two-day training sesssion for shop technical staff at the company's office here.

Posted in Retail News
Posted November 3, 2014

SCOTTS VALLEY, Calif. (BRAIN) — Giro Sport Design has promoted two veterans and added one new hire in its marketing department.

Posted in North America Tagged People
Posted October 31, 2014

OSAKA, Japan (BRAIN) — When the Bank of Japan announced a massive new stimulus program Friday, world stock markets jumped and the yen dropped to its lowest point since early 2008. But the news is unlikely to change Shimano Inc.’s financial forecast for the remainder of the year.

Posted in International Tagged Earnings/Financial Reports
Posted October 31, 2014

EUGENE, Ore. (BRAIN) — Rolf Prima has launched a new website, www.rolfprima.com, featuring a fresh look and new tools designed to better direct customers to their ideal wheel.

Posted in North America Tagged Web/Internet
Posted October 31, 2014
Outdoor Foundation report emphasizes importance of engaging more youths in outdoor activity.

WASHINGTON (BRAIN) — Almost 143 million Americans, or 49.2 percent of the U.S. population, participated in an outdoor activity at least once in 2013, according to the Outdoor Foundation’s 2014 Outdoor Recreation Participation Report.

Posted in Studies/Reports
Posted October 31, 2014
Executive director Moeller announces retirement after nine years with the advocacy group.
John Lindenmayer

LANSING, Mich. (BRAIN) — The League of Michigan Bicyclists (LMB) has named John Lindenmayer executive director as current leader Rich Moeller will retire after nine years with the advocacy group. Lindenmayer, LMB’s advocacy and policy director, assumes the new post Jan. 1, 2015.

Posted in North America Tagged Advocacy/Non-profits / People
Posted October 31, 2014

CHARLESTON, S.C. (BRAIN) — New World Consumer Products LLC, a maker of nutritional products and supplements, has brought aboard world champion cyclist Mike King as a brand ambassador for the company’s flagship product, XRCEL sports performance fuel.

Posted in North America Tagged People

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