News
In Part Three, we'll talk about what we might do about to deal with the stigmatization of bicycles, and the industry-wide loss of revenue.

SCOTTS VALLEY, Calif. (BRAIN) — Blackburn has opened up applications for the fourth edition of its “Out There” Ranger brand ambassador program.

SALT LAKE CITY (BRAIN) — The Outdoor Retailer Winter Market opens Thursday, only a few days into the New Year. With the show opening more than two weeks earlier than in years past, exhibitors have their fingers crossed.
NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has hired Scott Anderson to represent Marin Bikes in Utah, New Mexico, Wyoming, and the Western Slope of Colorado.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Organizers of the IBD Summit announced that they’ve added another speaker to a panel at next week’s conference in Tempe, Arizona. Stuart MacLennan, managing director of Specialized USA, will join the panel discussion on omnichannel retail.

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer has selected Bike-n-Hike of Longmont, Colorado, for its 2016 Retail Remodel Project.
PROVIDENCE, R.I. (BRAIN) — G-Form has hired Bill Rudell as the brand's new sales and marketing manager. Rudell was most recently the North American PR manager for Cycling Sports Group.
WILTON, Conn. (BRAIN) — Team Cycling Academy, Israel's first international pro cycling team, has announced that Cannondale will be its official bike sponsor for 2016.
VENTURA, Calif. (BRAIN) — Startup distributor Zeitbike has hired Brent Childress as its sales representative for Northern California.
MANCHESTER, N.H. (BRAIN) — Infinit Nutrition is joining The Bike Cooperative as a supplier partner of the retailer-owned co-op. Infinit is The Bike Co-op's first supplier in the nutrition category.
DURANGO, Colo. (BRAIN) — Cycling media veteran Mark Gouge is joining Australia-based CyclingTips.com as its North American sales director.
PETALUMA, Calif (BRAIN) — CamelBak's longtime CEO Sally McCoy is stepping down after nine years in her role. Layne Rigney, currently the brand's senior vice president of global sales, will take over as president on Feb. 1, the company announced Tuesday.
DETROIT (BRAIN) — Shinola, known for its Detroit-built watches, bicycles and leather goods, has brought its retail store count to 12 with the recent opening of two locations in Miami and Portland, Oregon.