News

Outdoor Retailer show stays in Salt Lake, moves up dates

Posted August 24, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Show organizers for the Outdoor Retailer trade show will be extending their contracts with Salt Lake City through its summer 2018 show.

New WTB grip line uses modified handlebar shape to reduce slippage and increase comfort

Posted August 24, 2015

FRIEDRICHSHAFEN, Germany (BRAIN) — At Eurobike this week, WTB is introducing a new flat bar grip call PadLoc that uses a special mitered handlebar to eliminate the possibility of slipping. The miter also allows the grip to have a thick rubber outer end for additional comfort.

Turner Bikes hires The Creative Bar branding agency

Posted August 24, 2015

TEMECULA, Calif. (BRAIN) — Turner Bikes has hired the Southern California branding and advertising agency, The Creative Bar, for a complete rebrand.

The Creative Bar has worked with Intense Cycles, Haro Bikes, and VEE Tire Co., among others.

Michelin launches ambassador program

Posted August 21, 2015

GREENVILLE, S.C. (BRAIN) — Michelin has launched a new ambassador program for its mountain bike tire division.

Loaded Precision hires Ivan Harms as brand and operations manager

Posted August 21, 2015

SAN DIEGO (BRAIN) — Ivan Harms has joined Loaded Precision Components and will oversee brand strategy and operations for the mountain bike component maker.

NBDA releases list of America's Best Bike Shops

Posted August 21, 2015

COSTA MESA, Calif. (BRAIN) — The National Bicycle Dealers Association has released its third annual list of America's Best Bike Shops. 

Registration opens for 2016 IBD Summit

Posted August 21, 2015
Preliminary agenda released: Fewer keynotes, more industry panels.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Registration is now open for the 2016 IBD Summit, to be held in Tempe, Ariz., Jan. 12-14.

Steve Flagg steps down as QBP president

Posted August 21, 2015
Company veteran Rich Tauer takes the reins as Q’s founder focuses on strategy and product innovation.
Flagg (left) and Tauer.

BLOOMINGTON, Minn. (BRAIN) — After 34 years as president of Quality Bicycle Products, Steve Flagg is stepping aside and has named Rich Tauer to take his place. Tauer, currently the company’s vice president, takes on his new role Oct. 1.

Industry Nine to supply hubs for Reynolds Blacklabel wheels

Posted August 21, 2015
Reynolds also announces a wheel trade-in promotion.

SANDY, Utah (BRAIN) — Industry Nine Componentry will now provide hubs for all Reynolds Cycling's Blacklabel mountain bike wheelsets, the companies announced this week.

Rumbleship seeking submissions for Innovation Alley at Interbike

Posted August 21, 2015

SAN FRANCISCO (BRAIN) — Rumbleship is sponsoring a showcase area at Interbike that will feature innovative products and services. The company is seeking submissions for inclusion in the display, called Innovation Alley Presented By Rumbleship.

Retailers being surveyed about Industry Directory improvements

Posted August 20, 2015
Retailers being asked for feedback on the Industry Directory, a project of BRAIN and PeopleForBikes.

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer & Industry News and PeopleForBikes are again partnering to update and publish the annual Industry Directory.

NBDA picks Todd Grant as new executive director

Posted August 20, 2015

COSTA MESA, Calif. (BRAIN) —  Todd Grant will join the National Bicycle Dealers Association as its new executive director on Sept. 1. 

Pearl Izumi promoting new 'Endure & Enjoy' branding at US Pro Challenge

Posted August 20, 2015
Team BMC's Taylor Phinney with the pact.

LOUISVILLE, Colo. (BRAIN) — Pearl Izumi is launching a new marketing campaign that promotes the idea that endurance athletes should enjoy their chosen activity — and not be a jerk about it.

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