News

Future launching new mountain bike website

Posted July 3, 2012

BOULDER, CO (BRAIN) Tuesday July 3 2012 11:59 AM MT—Future Publishing, publisher of CyclingNews.com and BikeRadar.com, is launching a new mountain bike website called ChopMTB.com this week.

Rick Vosper: How Electra Markets

Posted July 3, 2012

How do you get rich marketing to a non-enthusiast customer base?

VanEnkevort jumps from FSA to Marin

Posted July 3, 2012

NOVATO, CA (BRAIN) Tuesday July 3 2012 10:20 AM MT—Matt VanEnkevort, who resigned last week as managing director of Full Speed Ahead has joined Marin Bicycles as chief executive officer, the company announced Tue

Selle San Marco designer moves on to Pedaled

Posted July 2, 2012

VICENZA, Italy (BRAIN) Tuesday July 3 2012—Selle San Marco brand and design manager Luca Bertoncello is leaving the Italian saddle manufacturer to join Japanese apparel company Pedaled.

Cannondale buys NBC spot to boost Reve Tour

Posted July 2, 2012

BETHEL, CT (BRAIN) Monday July 2 2012 4:11 PM MT— Cannondale is promoting the women’s Reve Tour with a 30-second television spot running during prime-time Tour de France coverage on NBC Sports for the next three weeks.

BTI breaks ground on new distribution center

Posted July 2, 2012

SANTA FE, NM (BRAIN) Monday July 2 2012 9:39 AM MT—Bicycle Technologies International broke ground Friday on a new 50,000-square-foot call center and distribution hub here.

Tour de France news briefs

Posted July 2, 2012

Specialized launches new aero helmet at Tour • American Classic introduces first TV ad campaign • Wilier debuts new road frame • Team Sky extends with Pinarello • Rapha promotes 'Circle of Death' Strava challenge • Bicycling offers cross-platform Tour coverage • Scott introduces new shoes • Follow the Tour

Spokesman: Mavic won't go consumer direct

Posted June 29, 2012

ALLEN, TX—Mavic has no plans to sell its products consumer-direct, despite its parent company’s recent agreement with an e-commerce company.

Gregg’s Cycles celebrates 80 years of family

Posted June 29, 2012

SEATTLE, WA (BRAIN)—Family-owned retailer Gregg’s Cycles returns to its roots with a 1930s-themed 80th anniversary celebration.

Crank and stem logos allowed at Olympics

Posted June 29, 2012

OSTERMUNDIGEN, Switzerland (BRAIN) Friday June 29 2012 11:30 AM MT—The International Olympic Committee has further clarified its rules for manufacturer logos on bikes at next month's London Olympics.

Friday News Briefs

Posted June 29, 2012

Marq Prince to rep Capo Apparel • CatEye America adds to sales force • NEMBAfest a success; 2013 dates announced • Early-bird pricing for OIA Rendezvous ends this week • Clement sponsors Ryan Trebon for year-round racing

New bill cuts dedicated bike funding

Posted June 28, 2012

WASHINGTON, D.C. (BRAIN)—A new transportation bill that would keep highway and transit spending at current levels through the end of fiscal year 2014 is likely to be approved by the House and Senate this weekend just as the previous funding extension is set to expire.

Adventure Cycling expands headquarters

Posted June 28, 2012

MISSOULA, MT (BRAIN)—Adventure Cycling Association is close to completing an expansion of its Missoula, Montana, headquarters. The nonprofit group will celebrate the unveiling with a block party for members, donors and supporters July 6.

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