News

Fitness giant sues exercise app developers

Posted April 12, 2012

SALT LAKE CITY, Utah (BRAIN) —Utah-based Icon Health & Fitness is suing five top developers of mobile and online fitness-related applications for allegedly infringing two of its patents through various devices, websites and systems that allow users to upload and store exercise d

News Briefs

Posted April 11, 2012

Tern wins Red Dot Award • Trips for Kids to celebrate 25th anniversary with gala and auction • New edition of Your First Triathlon available from VeloPress • Cervelo official bike of Gran Fondo Canada series • Bianchi official bike of 2012 Tours of Tucson

Rick Vosper: Why Bike Ads Work

Posted April 11, 2012

Why do companies keep advertising bikes that 99% of consumers don't buy in magazines that 99% of consumers don't read?

Bob Haro launches new brand, anniversary bike

Posted April 11, 2012

CARDIFF-BY-THE-SEA, CA (BRAIN) Wednesday April 11 2012 6:32 AM MT—Bob Haro, one of the founding fathers of BMX freestyle and the namesake of Haro Bicycles, is coming back to the bike industry with a limited edition anniversary bike and a new brand.

Norco opens third partnership store

Posted April 11, 2012

ABBOTSFORD, B.C. (BRAIN) Wednesday April 11 2012 6:24 AM MT—Norco Bicycles has opened its third partnership store, Norco Cap’s Abbotsford in British Columbia.

Wheel & Sprocket hits goal, Kegel shaves head

Posted April 10, 2012

OSHKOSH, WI (BRAIN) Tuesday April 10 2012 4:10 PM MT—If the groundhog sees his shadow in February, there are six more weeks of winter. If he can see his reflection in retailer Chris Kegel's head in April, does it forecast a strong season for bike sales?

News Briefs

Posted April 10, 2012

Camelbak hires Ted Ganio and Stephen Barnes • 3T launches new corporate website • Showers Pass offers drinking tube attachment • Tate Labs offers alternative Garmin computer mount

Specialized hires Megan Tompkins

Posted April 10, 2012

MORGAN HILL, CA (BRAIN) Tuesday April 10 2012 9:19 AM MT—Specialized has hired Megan Tompkins as public relations manager for the U.S. market.

Rick Vosper: Further to Content Marketing

Posted April 10, 2012

What the bike biz has to teach Mad Men's Don Draper about the cutting-edge discipline of Content Marketing.

Specialized wins a round in Stan's dispute

Posted April 9, 2012

BOULDER, CO (BRAIN) Monday April 9 2012 4:23 PM MT—Specialized has won the latest round in a nearly four-year-old patent dispute with Stan's NoTubes.

News Briefs

Posted April 9, 2012

Iowa students wins Saris' poster contest • VCU joins Fuji University Bike program • Voting open for Foundry Tradesman and Tradeswomen finalists • Bicyclinghub.com marks ten-year anniversary, welcomes Marc Kipp

Velo Cult completes move to Portland

Posted April 9, 2012

PORTLAND, OR (BRAIN) Monday April 9 2012 6:14 AM MT—It’s been a whirlwind three months for Sky Boyer.

Voting underway for Hall of Fame inductees

Posted April 6, 2012

DAVIS, CA (BRAIN) Friday April 6 2012 9:36 AM MT— Members of the U.S. Bicycling Hall of Fame voters registry have until April 15 to submit their ballots for 2012 inductees.

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