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Published January 25, 2012

Bikes Belong names Rivera VP of government relations • ExpoCycle returns to Toronto • Shark offers Clean Bottle $60,000 investment • Spy names new bike/multisport reps

WASHINGTON, D.C. (BRAIN) Jan 25, 10:26 MT—Bikes Belong on Wednesday named Ivette Rivera as its vice president of government relations. Rivera, who will be based in Washington, begins immediately.

The organization said Rivera will focus on the bicycling funding and policy components of the federal transportation reauthorization bill and will work closely with Congress, the Administration and Bikes Belong’s key partner organizations under the America Bikes coalition umbrella.

Rivera previously served as the executive director of legislative affairs for the National Automobile Dealers Association. She worked at NADA in a variety of legislative leadership roles for more than 20 years.

“Ivette has tremendous Capitol Hill contacts across the board,” said Bikes Belong President Tim Blumenthal. “She thoroughly understands transportation policy and funding issues and will provide great leadership as we work to improve bicycling in ways that benefit all Americans.”

ExpoCycle returns to Toronto

TORONTO, ON, Canada (BRAIN) Jan 25, 09:57 MT——The Bicycle Trade Association of Canada's ExpoCycle will take place Sept. 8-10 at the Direct Energy Centre in downtown Toronto. The 2011 show was held in Montréal.

The 2012 show will start off with a public day on Saturday, September 8, followed by two industry days on Sunday and Monday.

"Last year we opened ExpoCycle to the public for the first time in history," said Sumar Clarke, ExpoCycle's show director. "The show floor saw a steady flow of consumers and exhibitors responded in strong support of continuing with the public day. Many retailers also took advantage of the additional day to attend the show to hold more appointments with exhibitors. While we are building the public component of the show BTAC is still very committed to the business of our bike retailers and will be continuing to enhance the experience for our attending retailers with education and networking opportunities."

'Shark' offers Clean Bottle $60,000 investment

SAN DIEGO, CA (BRAIN) Jan 25, 09:13 MT—On national TV Friday, billionaire Mark Cuban offered Clean Bottle's founder a $60,000 investment in his company.

On ABC's Shark Tank program, Clean Bottle founder David Mayer and his ally, former NBA star Bill Walton, made the case for the startup company and its next products— a stainless steel bottle and combination running bottle holder and iPod case.

The show's “Sharks” questioned Mayer about his needs and plans.

“We’re about to take out the tools for the stainless steel bottle. That’s a $68,000 investment. I need to eat, I have a family, two kids and I want strategic investors,” Mayer said. 

Spy names new bike/multisport reps

CARLSBAD, CA (BRAIN) Jan 25, 09:21 MT—Spy Performance announced two new sales reps for the bicycle and multi-sport channels.

The RideRep Group and Anthony Moccia are meeting with retailers this week at the Ski Industries America trade show in Denver.

RideRep also represents Shimano, Cervélo, Yakima, Pearl Izumi, GU Energy Gel and Nite Rider in Southern California, Nevada, Arizona, New Mexico and Hawaii.

Anthony Moccia represents Louis Garneau, Sea Sucker Racks, Motorex and Reynolds in addition to SPY Performance, in his territory of the Northeast.

Spy is the official sponsor of USA Cycling and currently sponsors U.S. national champion and RadioShack-Nissan-Trek team member Matthew Busche; multiple U.S. national cyclocross champion Jonathan Page; 'cross star Nicole Duke; multiple-World Downhill MTB champion Sam Hill; World Junior MTB Downhill MTB champion Troy Brosnan; and four-time Ironman Triathlon winner Chris “Big Sexy” McDonald.

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