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Performance to open first South Carolina location

Published March 2, 2016
UPDATE: Retailer also joins Outdoor Industries Women's Coalition.

CHAPEL HILL, N.C. (BRAIN) — Performance Bicycle is expanding to South Carolina with the opening of its first store in the state at the Gallery Shopping Center in Greenville. Set to open in late spring or early summer, the new location will increase Performance's national network to 106 stores.

"We're thrilled to open our first South Carolina store in Greenville," said Chris London, Performance Bicycle’s community relations manager. "We look forward to becoming an integral and active member of the Greenville cycling community by helping and encouraging cyclists through our Great Ride Series group rides and partnering with local clubs to grow the already vibrant cycling culture and get more people on bikes."

The new Greenville location will feature a new store design in a little over 5,000 square feet and will carry more than 3,000 items. It will include Performance’s Spin Doctor Service and Repair department, offering services from minor repairs and installations to complete overhauls. Bike parking will be available, as will free around-the-clock access to a tool and inflation station outside the store.

Additionally, Performance recently announced that it has joined the Outdoor Industries Women’s Coalition. As an OIWC member, Performance will develop best practices that encourage women to grow in their careers in the outdoor industry and specifically in cycling with Performance, the company stated.

“We are thrilled and honored to become members of the OIWC,” Performance CEO David Pruitt said. “This organization has done so much to attract women to the industry and promote workplace inclusion and diversity. We look forward to tapping into their best practices, educational resources and networking opportunities to help all of our associates, and especially our female associates, build rewarding careers with us.”

Topics associated with this article: Advocacy/Non-profits

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