All articles by BRAIN Staff
SEATTLE (BRAIN) — At this month's Ironman World Championships in Hawaii, the hydration brand Nuun will launch a program to assess athletes' hydration levels.
SANTA FE, N.M. (BRAIN) — Cane Creek Cycling Components was the only bicycle hardware manufacturer to make Outside magazine's new list of the Best Places to Work. The employee-owned manufacturer, based near Asheville, North Carolina, was Number 90 on the list of 100 workplaces that magazine deemed cool.
BOULDER, Colo. (BRAIN) — Green Guru Gear will be at this month's VeloSwap in Denver to collect old bicycle inner tubes.
VeloSwap, billed as "the world's largest consumer bike show," will be held Saturday Oct. 18 at Denver's National Western Complex.
BOULDER, Colo. (BRAIN) — Goggles & Dust: Images from Cycling's Glory Days is a new book containing newly restored photographs from 1920s and 1930s bike racing.
PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports is adding Zipp to its selection of products from SRAM, with the brand's full range of carbon and alloy wheels, aero cockpits, bars, stems and seatposts available to Live to Play dealers across Canada starting in mid-October.
NEWPORT, Vt. (BRAIN) — Louis Garneau Sports is instituting a minum advertised price policy in Canada, effective Nov. 1. The company enacted a similar policy in the U.S. in 2012.
MOAB, Utah (BRAIN) — The Outerbike consumer bike festival opens this week in Utah, with skills clinics and guided rides scheduled for Wednesday and Thursday, followed by the Demo Days consumer expo from Friday through Sunday.
SAN FRANCISCO (BRAIN) — Mosi Bicycles, a three-year-old San Francisco brand than makes European-styled city bikes, is changing its name to Mozie Bicycles.
BOULDER, Colo. (BRAIN) — Frank Hugelmeyer has resigned as president and CEO of the Outdoor Industry Association, effective Oct. 3, the organization's board announced Tuesday.