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BRAIN Staff

All articles by BRAIN Staff

June 26, 2013

BERKELEY, CA (BRAIN) — The National Interscholastic Cycling Association has announced an honorary board of directors, made up of prominent figures in the cycling industry who are actively contributing to NICA’s efforts.

Posted in North America
June 26, 2013

WATERLOO, WI (BRAIN) — Next season Trek Bicycle will own the WorldTour team it has sponsored and supplied for the last three years.

Posted in International
June 26, 2013

BOULDER, CO (BRAIN) — Verde PR & Consulting is now representing BikeRoar, a service that connects bike consumers with independent retailers.

Posted in Industry News
June 26, 2013

HIGHLANDS RANCH, CO (BRAIN) -- Donnelly Sports has appointed Live to Play Sports Group Inc. to distribute Clement tires in Canada, effective July 1. Colorado-based Donnelly Sports is the licensee and manufacturer of Clement tires worldwide.

Posted in North America
June 26, 2013
Hincapie wearing the Recon Jet

VANCOUVER, British Columbia (BRAIN) — Recon Instruments is now accepting "pre-orders" for its heads-up display sunglasses that are intended for cyclists and triathletes. The Recon Jet glasses will begin shipping in December, the company says.

Posted in Product/Tech
Retired pro George Hincapie endorses the $500 shades
June 26, 2013

RANCHO SANTA MARGARITA, CA (BRAIN) — For the first time in Serfas’ 20-year history the company is running a television commercial. The brand will run two 30-second ads during the Tour de France, which starts Saturday.

Posted in North America
June 26, 2013

OSAKA, Japan (BRAIN) — Shimano has announced plans to establish a manufacturing facility in the Philippines to produce bicycle components. The new facility will enhance its production capabilities in that emerging market, the company said in a statement. 

Posted in International
June 26, 2013

BETHEL, CT (BRAIN) — Cannondale has launched the second issue of the Cannondale Gazette for the 100th anniversary of the Tour de France. The free digital magazine is created by Cannondale in partnership with Peloton magazine. 

Posted in North America
June 26, 2013
The Paddock flloorplan

SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike is adding an outdoor exhibit space to its September show in Las Vegas, with a bike test track, a stage, a jumbo LED screen and a beer vendor.

Posted in North America
June 25, 2013

CANTON, MA (BRAIN) — Industry veteran Stewart Goldsmith is returning to Kryptonite as national sales manager after more than 10 years with Todson Inc. Goldsmith was previously Kryptonite's director of specialty and retail sales.

Posted in North America

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