BRAIN Staff

All articles by BRAIN Staff

March 16, 2016

VICENZA, Italy (BRAIN) — Campagnolo's latest road group includes features previously introduced in its top of the line Record and Super Record parts, trickled down — often with less expensive materials — to a lower price.

Posted in New Products
March 16, 2016

CHICAGO (BRAIN) — SRAM is recalling nearly 57,000 Zipp front hubs sold in the U.S. and Canada because a flange can fail. Separately, the company is recalling about 6,400 quick release levers because they can fail to engage in the closed position.

Posted in Recalls
March 16, 2016

BOULDER, Colo. (BRAIN) — Club Ride Apparel has named Momentum Media PR as its public relations agency of record.

Posted in North America
March 16, 2016

DENVER (BRAIN) — High-end bike brand Guerrilla Gravity, previously sold exclusively consumer direct, is launching a dealer sales program it calls Shop Direct.

The program allows consumers to order complete custom GG bikes from participating brick-and-mortar stores. 

Posted in Retail News
March 15, 2016

MORGAN HILL, Calif. (BRAIN) — Specialized’s nonprofit arm, the Specialized Foundation, is rolling out its cycling program to 10 additional schools throughout the U.S. this fall. The application period for schools is from March 15 to April 16.

Posted in North America
Schools can apply for fall; application period ends April 16.
March 15, 2016

VANCOUVER, British Columbia (BRAIN) — Mobile bike shop Velofix is expanding to 41 locations with the addition of franchises in Canada and across the U.S.

Posted in Retail News
March 15, 2016
Reverb Stealth

CHICAGO (BRAIN) — RockShox has re-engineered its Reverb and Reverb Stealth dropper seatposts to improve performance and reliability.

The posts have fully redesigned internals with a new SKF internal floating piston, increased bushing overlap, and new dedicated post length per travel length.

Posted in New Products
March 15, 2016

SEATTLE (BRAIN) — REI posted record revenues last year. The outdoor specialty retailer reported $2.4 billion in annual revenues in 2015, a 9.31 percent increase from $2.2 billion in 2014.

Posted in Retail News
March 15, 2016

DETROIT (BRAIN) — Detroit Bikes has hired Scott Montgomery as national sales director. Montgomery brings more than 30 years of experience in the industry including a long tenure with Cannondale, he helped re-establish Scott Sports in North America, and more recently joined Nutcase.

Posted in North America
March 15, 2016

LAKE OSWEGO, Ore. (BRAIN) — Yakima has promoted Jason McGibbon to vice president of sales and Chris Sautter to Product Development Center director, a new role at the rack and cargo product maker.

Posted in North America

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