BRAIN Staff

All articles by BRAIN Staff

March 8, 2017

MEQUON, Wis. (BRAIN) — Hayes Performance Systems has hired Ryan Birk as Sunringlé BMX brand manager, effective immediately. Birk is returning to Hayes, where he held the same role from 1997 to 2008. For the past 8 years, Birk has been vice president of Answer BMX. 

Posted in Industry News
March 8, 2017
Erwin (right) with unidentified friend.

TRYSIL, Norway (BRAIN) — Sweet Protection, the Norwegian maker of helmets, protective gear and technical clothing for the ski, whitewater and mountain bike markets, has named Mike Erwin as its new sales manager for North America.

Posted in Industry News
March 8, 2017

MOUNT PROSPECT, Ill. (BRAIN) — The National Sporting Goods Association has joined several retail trade groups in opposing a proposed federal Border Adjustment Tax.

Posted in Retail News
March 8, 2017

ÁGUEDA, Portugal (BRAIN) — Miranda's new XMOD crankset consists of three parts — spindle, spider/chainring and cranks — that can be swapped to fit a variety of needs, from BMX to road and track.

Posted in New Products
March 7, 2017
UPDATED to correct that discount pricing is only on premium road and tri' bikes.
The Diamondback Podium Vitesse Disc Di2.

KENT, Wash. (BRAIN) — Diamondback Bicycles has launched a new consumer direct purchasing program that has been in development for more than two years.

Posted in Industry News
March 7, 2017

PHOENIX (BRAIN) — Benno Bikes, a company created by Benno Baenziger, the co-founder and former designer and co-owner of Electra Bikes, is expanding its retail partners and outside sales force and has opened a distribution center in Phoenix.

Posted in Industry News
March 7, 2017

RAYONG, Thailand (BRAIN) — Vittoria's manufacturing company, Lion Tyres Thailand, has opened a bicycle tire and wheel test center at its rubber compound factory and R&D complex at Rayong Industrial Estate in Thailand.

Posted in International
March 7, 2017
Johnson presented Bikes Belong with a $100,000 check after the 2012 Ride on Washington.

BOULDER, Colo. (BRAIN) — PeopleForBikes' Ride On events are getting a big boost this year from involvement with Walgreens and the Red Nose Day movement.

Posted in Industry News
March 7, 2017
Pitchfest event gives women entrepreneurs a chance to pitch their business to key influencers.

BOULDER, Colo. (BRAIN) — Camber Outdoors has opened applications for its 3rd Annual Pitchfest, which is held July 25 in Salt Lake City prior to Outdoor Retailer Summer Market.

Posted in Industry News
March 7, 2017
The Elliptigo Arc 3

SAN DIEGO, Calif. (BRAIN) — Elliptigo Inc. has announced two new models of its Elliptigo Arc elliptical bike. The Arc 3 and Arc 24 join the Arc 8, giving the product line a more affordable model and a higher performance version.

Posted in New Products

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