BRAIN Staff

All articles by BRAIN Staff

45NRTH launches website for fans of groomed winter fat biking

February 20, 2015

BLOOMINGTON, Minn. (BRAIN) — 45NRTH, the QBP-owned fat bike brand, has launched a consumer website focused on groomed winter fat biking locations.

Posted in Industry News

Rumbleship adds B2B portal for its partner brands

February 20, 2015

SAN FRANCISCO (BRAIN) — Rumbleship is making a B2B website available to any of the brands that are available to dealers through its service.

Posted in Industry News

Clean Energy Patch delivers caffeine boost through the skin

February 20, 2015

SAN DIEGO (BRAIN) — XEP, Inc. is introducing a skin patch designed to deliver a natural caffeine boost to athletes.

Posted in New Products

Club Ride expands fat bike focus in 2015-16 winter clothing line

February 20, 2015

KETCHUM, Idaho (BRAIN) — Club Ride Apparel is expanding its 2015-2016 Fall-Winter line to further embrace fat biking, the company said.

Posted in Product/Tech

Industry veteran Beverly Barr retires - again

February 20, 2015
Chris and Cindy Cocalis with Beverly Barr (right).

PHOENIX, Ariz. (BRAIN) — Industry veteran and life-long cyclist Beverly Barr has recently retired after helping to shepherd Pivot Cycles' credit and collections department through the company's first seven years of business.

Posted in Industry News

Strider announces four-event Championship Series

February 20, 2015

RAPID CITY, S.D. (BRAIN) — Strider Sports International Inc. has announced the dates and locations for its 2015 Strider Championship Series, a national racing series for children. 

Posted in Industry News

Sommerville Sports Cyclewear opens Australian distributor

February 20, 2015

BROOKLYN (BRAIN) — Sommerville Sports Cyclewear is now available in Australia via Melbourne-based distributor C4U Sport. C4U Sport will offer Sommerville's complete cycling and triathlon custom apparel lines, as well as select retail and footwear products.

Posted in International

Giordana launches new website with dealer locator

February 20, 2015

CHARLOTTE, N.C. (BRAIN) — Giordana Cycling apparel launched an entirely new website, GiordanaCycling.com, this week.

Posted in Industry News

SRAM hires Uwe Reichelt as European OEM sales director

February 20, 2015

CHICAGO (BRAIN) — SRAM has hired Uwe Reichelt as its European director of OEM sales. He fills the position vacated when Robert Priest left SRAM last June. Reichelt comes from Continental's motorcycle division, where he was global head of sales, marketing, product management, and R&D since 2011.

Posted in Industry News

K-Edge adds FE Sports for Australian distribution

February 19, 2015

BOISE, Idaho (BRAIN) — K-Edge has signed FE Sports for its Australian distribution.

Posted in International

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