BURNABY, British Columbia (BRAIN) — Sugoi Performance Apparel is the official performance apparel sponsor for the BC Bike Race, held June 28-July 5 this year in Sugoi's home of British Columbia.
WILTON, Conn. (BRAIN) — Cannondale has released the third installment of its digital newspaper, the Cannondale Gazette, with separate versions showcasing the Giro d’Italia and Amgen Tour of California.
AIGLE, Switzerland (BRAIN) — The UCI is planning a fourth and possibly a fifth "satellite" World Cycling Center, to be built somewhere in Central or South America in the next few years.
COLORADO SPRINGS, Colo. (BRAIN) — TYR Sport has renewed its Gold-Level Partnership with USA Triathlon through 2016, the company announced Monday.
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has entered into a three-year deal with Osmo Nutrition making the brand the official hydration partner to USA Cycling and Team USA Cycling.
CHATTANOOGA, Tenn. (BRAIN) — American Bicycle Group has bought Tri-Cycle Bicycle Rentals, which rents bikes at multisport events in the Northeast.
CINNCINATI (BRAIN) — Infinit Nutrition is now sponsoring the 5-Hour Energy presented by Kenda Racing Team, a Continental-registered road cycling team.
Infinit will provide its custom and pre-set products for the team's training and racing.
DENVER (BRAIN) — Rudy Project is sponsoring FBI agent Edward Ignacio, who plans to compete in this year's Ironman World Championships — in full tactical gear, including a bullet-proof vest — to bring attention to a proposed law enforcement memorial in Hawaii.
AIGLE, Switzerland (BRAIN) — The Union Cycliste Internationale has hired Sebastien Gillot as its new head of communications. Gillot was most recently with the International Boxing Association, where he was head of communications and public relations.
SALT LAKE CITY (BRAIN) — Chase Pinkham, a domestic pro road racer who competed on the Jamis–Hagens Berman, Trek-Livestrong and Bissell teams during his career, died Monday, according to the Jamis team and news reports.
NEWBURY PARK, Calif. (BRAIN) — Liv/giant has increased its support of Mountain2Mountain, a program that helped create the first-ever National Women's Cycling Team in Afghanistan.
MINNEAPOLIS (BRAIN) — Greg LeMond will be joining Eurosport as an on-air channel ambassador, providing analysis on the network's coverage of Paris-Roubaix, the Giro d'Italia and the Tour de France in a preview and review show called "LeMond on Tour."
Eurosport is broadcast in 54 European markets.
BOULDER, Colo. (BRAIN) — Skratch Labs will be the Official Hydration and Real Food Sponsor of the Amgen Tour of California this year.
MINNEAPOLIS (BRAIN) — Kurt Manufacturing's Kinetic trainer brand has expanded its athlete and team sponsorship program this year as international sales grow.
AIGLE, Switzerland (BRAIN) — The Sufferfest, a provider of indoor cycling training videos, is the first major sponsor of the UCI's Women Road World Cup series.
FT. COLLINS, Colo. (BRAIN) — Niner Bikes is sponsoring the GENCO Mongolia Bike Challenge, a seven-day mountain bike stage race in Mongolia. Members of the Niner-equipped Backcountry.com race team will participate in the event, held Aug. 1-7.
LONGMONT, Colo. (BRAIN) — The Clif Bar CrossVegas cyclocross race will be held for the eighth year this September in Las Vegas during the Interbike show.
PORTLAND, Ore. (BRAIN) — Pro cycling fans around the world watched the first "Monument" single-day race of the 2014 season on Sunday, the historic Milan-Sanremo classic. This year's edition was 246 kilometers (153 miles) and included a monumental amount of rain throughout.
PARK CITY, Utah (BRAIN) – Online retailer Backcountry.com is launching its first pro mountain bike team. The four-person squad will race in cross-country and stage races across North America this year. The team also expects to compete at the Mongolian Bike Challenge.