SRAM took the wraps off its latest road product just days before Sea Otter began, but the component maker had plenty of new offerings to show on the off-road side of its business.
Three new wheelsets are added alongside the SRAM Rise line introduced last year.
MONTEREY, CA (BRAIN) — Retailers were awash in data Thursday as the second annual IBD Summit wound down with sessions on key performance metrics used by the National Bicycle Dealers Association’s Profitability Project and why the oft-neglected triathlon market is a valuable segment dealers shouldn’t ignore.
SAN FRANCISCO, CA (BRAIN) — RIDES, an extended service program for bike retailers, is sponsoring next week's Bicycle Leadership Conference and exhibiting at the Interbike IBD Summit.
SEATTLE, WA (BRAIN) — Washington state suppliers and cycling groups have banded together to launch the Cascadia Dirt Cup, a new enduro series whose proceeds will go toward local advocacy and trail upkeep.
WASHINGTON, D.C. (BRAIN)—Despite a shutdown of the federal government here ahead of an approaching snowstorm Wednesday, advocates attending the National Bike Summit this week took to Capitol Hill to meet with legislators and aides to improve safety for cyclists, among other goals.
WASHINGTON, DC (BRAIN) — A group of 20 leaders from the bike industry toured the nation's capital's new protected bike lanes on a trip hosted by Bikes Belong Foundation’s Green Lane Project on Monday.
AUSTIN, TX (BRAIN) — For the second year, Tern will provide a bike share service at the SXSW new media and music conferences in Austin, which are held March 8-17 this year.
This year Tern's bike share program is being sponsored by NBC’s Revolution TV show.
SECAUCUS, NJ (BRAIN) — Action Bicycle’s annual expo returns for its 15th edition this Sunday, March 3, with more than 50 vendors, including four first-time brands.
WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists has added several big names to the list of speakers at its National Women's Bicycling Forum, to be held here March 4.
RANCHO PALOS VERDES, CA (BRAIN) — They came, they rode, they smiled.
“This is sooooo much fun,” enthused a writer for O, the Oprah magazine, as she returned from a spin on a new Electra electric bike.
SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike's first electric bike media event will open next Wednesday in Rancho Palos Verdes, California, with about ten exhibitors and more than 20 journalists and more than 50 retailers registered.
SAN FRANCISCO, CA (BRAIN) — Industry sponsors are being sought for the inaugural CycleSF, a fun ride that will open 24 miles of San Francisco’s streets to cyclists and benefit the city’s Recreation and Parks Department.
AIGLE, Switzerland (BRAIN) — Ever wanted to work for a pro cycling team, helping top athletes prepare and recover, washing their clothes, making their food, and basically acting like a combination coach, physical therapist and mom?
ST. PAUL, MN (BRAIN) — Park Tool has sold out its East Coast Tech Summit, planned for Jan. 28-29 in Washington, D.C.
NEW YORK, NY (BRAIN) — Registration for the 2013 TD Five Boro Bike Tour opens Jan. 22 at noon.
The May 5 tour, said to be America's largest cycling event, is a 40-mile trip through all of New York's boroughs on streets closed to traffic. Organizers expect 32,000 participants.
DENVER, CO (BRAIN) — Clothing maker Primal is supporting the 2013 National Bike Summit with a sponsorship package the company said is worth $50,000. The package includes financial support for the event as well as custom jerseys for all attendees.
VICTOR, ID (BRAIN) — QBP brand Salsa Cycles will be the presenting sponsor of the Fat Bike Summit and Festival Event, slated for January 25-28 in Island Park, Idaho.
MONTEREY, CA (BRAIN) — Tony Lo, the CEO of Giant Global Group, will deliver the introductory address at next year Bicycle Leadership Conference in Monterey, conference organizers announced this week.
WASHINGTON, DC (BRAIN) — Yolanda Cade, the national PR and communications director for the American Automobile Association, will be the keynote speaker at next year's National Bike Summit.