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Posted August 31, 2010
FRIEDRICHSHAFEN, Germany (BRAIN)—Giro is officially in the shoe market. Backed by the resources that its parent company Easton-Bell can deliver, Giro is taking aim at the big three in cycling shoes—Shimano, Specialized and Sidi.

Posted in North America Tagged Tradeshows and conferences
Posted August 30, 2010
PHILADELPHIA, PA (BRAIN)—Kestrel Bicycles has re-entered the Canadian market with expanded distribution through Slipstream Athletics.

Slipstream Athletics will immediately start to distribute the Kestrel line of high-end road and triathlon bikes throughout Canada’s specialty bicycle retailers.
Posted in North America Tagged Distributor news
Posted August 30, 2010
SAN JUAN CAPISTRANO, CA (BRAIN)—The 2010 International Bicycle Expo in Las Vegas will kick off with a special press conference featuring keynote speaker U.S. Representative and Congressional Bike Caucus founder Earl Blumenauer of Oregon.

Posted in North America Tagged Tradeshows and conferences / Interbike
Posted August 30, 2010
VANCOUVER, British Columbia (BRAIN)—Race Face Performance Products has hired industry veteran John Pentecost.

Posted in North America Tagged People
Posted August 30, 2010
ARGENBÜHL, Germany (BRAIN)—The industry’s largest trade show kicks off today as Eurobike welcomes retailers and international media to its fourth annual demo day held on the grounds of Ratzenried School in Argenbühl.

Posted in North America Tagged Tradeshows and conferences
Posted August 30, 2010
Hydrapak Endurance Athletes Rebecca Rusch and Josh Tostado will be signing posters at Hydrapak's Interbike Booth 3025 on Wednesday, September 22, from 4:30 p.m. till the beer runs out.
Posted in North America
Posted August 27, 2010
Lazer Sport NV is excited to announce that the patented Lazer Aeroshell has won the prestigious Eurobike Award 2010. This award is given for particularly innovative design and above average product quality. The Aeroshell was debuted by the Katusha Professional Cycling Team at the 2010 Ronde van Vlaanderen.
Posted in North America
Posted August 27, 2010
GREENWOOD VILLAGE, CO (BRAIN)—Pactimo LLC, a manufacturer of premium custom and retail sports apparel, has appointed Chris Bogue as vice president – retail sales. Bogue will
be responsible for expanding the Pactimo in-line brand into performance and independent channels both domestically and in Europe.
Posted in North America Tagged People
Posted August 27, 2010
CLOPPENBURG, Germany (BRAIN)—Vladimir Svadlenka will take up his post as Derby Cycle's new sales manager responsible for the Czech Republic and Slovakia on September 1.

Posted in North America Tagged People
Posted August 27, 2010
TORONTO, Ontario (BRAIN)—Cervélo TestTeam will not be competing for the 2011 season, but the Garmin-Cervélo team will be after merging with Garmin-Transitions.

Posted in North America
Posted August 26, 2010
WATKINSVILLE, GA (BRAIN)—Tifosi Optics is the No. 1 brand in the Cycling Specialty Sunglass Category, in units sold, according to Leisure Trends Group RetailTRAK™ point-of-sale (POS) retail sales tracking service for Cycling Specialty 2010 (H1).

Posted in North America
Posted August 26, 2010
EMERYVILLE, CA (BRAIN)—Capo Cycling Apparel has launched a direct sales force.

Posted in North America
Posted August 26, 2010
ST. PAUL, MN (BRAIN)—Park Tool has hired Jon Rosemeier for its design and engineering team.

He comes to Park Tool from Scott Equipment, an industrial machinery company. Rosemeier earned his mechanical engineering degree from North Dakota State University where he raced for the NDSU Cycling Club.
Posted in North America Tagged People
Posted August 26, 2010
SEATTLE, WA (BRAIN)—Upscale lifestyle brand Tommy Bahama has signed a licensing agreement with Pedego to market and manufacture electric bicycles.

Posted in North America
Posted August 25, 2010
OGDEN, UT (BRAIN)—Edge Composites has changed their company and brand name to Enve Composites, with ownership, management and staff remaining the same. Effective September 1, the new name and associated collateral will be introduced at Eurobike.

Posted in North America
Posted August 25, 2010
CHATTANOOGA, TN (BRAIN)—The Pro Walk/Pro Bike conference is coming up on September 13 - 16 in Chattanooga, Tennessee.

Posted in North America Tagged Events
Posted August 25, 2010
LOS ANGELES, CA (BRAIN)—Los Angeles Mayor Antonio Villaraigosa wants to make his city's roads safer when it comes to riding a bike.

The mayor held a bike summit last week, prompted mainly because of an accident he suffered after a taxi cut him off on Venice Boulevard.

Posted in North America
Posted August 25, 2010
PROVIDENCE, R.I. (BRAIN)—Registration for exhibitors has opened for the Providence Cyclo-cross Festival Presented by Interbike.

Posted in North America Tagged Events
Posted August 25, 2010
SAN FRANCISCO, CA (BRAIN)—Mission Workshop, a San Francisco based company that creates bags, clothing, and shoes for urban cyclists and world travelers alike, has opened its new European base of operations in collaboration with London handmade bike builders, 14 Bike Co.

Posted in North America
Posted August 25, 2010
“Would I prefer to be announcing 100 percent equality in women’s and men’s prizes? Absolutely I would. However, despite our current economic climate I’m pleased to be able to move the bar up a notch in recognition of the equal effort put in by the Elite Women’s field at CrossVegas.
Posted in North America

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