News

Posted December 2, 2014

PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports announced Tuesday that it will become the exclusive Canadian distributor of Dahon folding bikes effective spring 2015.

Posted in North America Tagged Distributor news
Posted December 2, 2014

HOUSTON (BRAIN) — Founded in Germany by Markus Storck in 1995, Storck Bicycle is now celebrating its 20th anniversary with limited-edition framesets and accesories.

Posted in Product/Tech
Posted December 2, 2014

NEW YORK (BRAIN) — Zwift, which plans to release interactive indoor training software early next year, has hired former world champion and Olympian Mike McCarthy as its vice president of con

Posted in North America Tagged People
Posted December 2, 2014

BOULDER, Colo. (BRAIN) — PeopleForBikes and the Bicycle Product Suppliers Association are joining forces to monitor state and local bike-related legislation and tackle federal industry issues.

Posted in North America Tagged Advocacy/Non-profits
Posted December 1, 2014

LAWRENCE, Kan. (BRAIN) — Discounts ran deeper and sales started earlier than ever this year, but the holiday shopping season appears to be off to a slow start.

Posted in Retail News
Posted December 1, 2014

CARLSBAD, Calif. (BRAIN) — Mirraco, the Southern California supplier of BMX bikes designed by Dave Mirra, officially ends its eight-year partnership with Trek Bicycles on Dec. 31 and is now working with Dynacraft BSC to distribute its line.

Posted in North America Tagged Distributor news
Posted December 1, 2014

STOCKHOLM (BRAIN) — Nordic Capital Fund, the largest shareholder in Thule, has spun off its shares of the company in a public offering that values Thule at nearly $1 billion.

Posted in International
Posted December 1, 2014

STUTTGART, Germany (BRAIN) — Joe Parkin, the former editor at Bike and Paved magazines, is joining the Germany-based Enduro Mountainbike Magazine as its chief editor for the U.S.

Posted in International Tagged Media/Publishing
Posted December 1, 2014

SANDY, Utah – (BRAIN) — Reynolds Cycling has appointed Leggera Technologies International, an Asian-based bicycle consulting company, to assume sales and marketing duties for Reynolds Cycling's aftermarket products throughout Asia.

Posted in International
Posted December 1, 2014

PITTSBURGH, Pa. (BRAIN) — Urban Velo has printed its 45th and final issue. The magazine, published six times per year since 2007, focused on city cycling.

Posted in North America Tagged Media/Publishing
Posted December 1, 2014

LAGUNA HILLS, Calif. (BRAIN) — From Austin, Texas, to Taichung, Taiwan, the newest issue of Bicycle Retailer takes a look at the cycling industry from several perspectives.

Posted in Retail News Tagged BRAIN News / From the Magazine

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