DENVER, CO (BRAIN)—Boa Technology, maker of the award-winning, patented Boa Lacing System, has launched the project ‘Reel Pink’, a national campaign aimed to raise awareness for breast cancer through the sale of limited edition pink Boa reels.
SEATTLE, WA (BRAIN)—Steve Dempsey has joined Mad Fiber as director of sales, bringing more than 20 years of sales and marketing experience in the bike, fitness and outdoor industries to the quickly growing, manufacturer of high performance carbon fiber bicycle wheels.
CHAPEL HILL, NC (BRAIN)—Performance Bicycle has appointed retail veteran Tom Tolworthy as president and chief operating officer.
KAILUA-KONA, HI (BRAIN)—The Ford Ironman Demo Days saw roughly 10,000 attendees check out the latest and greatest product offerings from the world of triathlon.
WINTER PARK, CO (BRAIN)—Winter Park Resort’s Trestle Bike Park will host the fifth annual Crankworx Colorado mountain bike festival July 28 – 31, 2011.
CHAPEL HILL, NC (BRAIN)—Multichannel Merchant has named Performance Bicycle a Silver Award winner in the 25th Annual MCM Awards, which recognize excellence in multichannel retailing.
LAGUNA HILLS, CA (BRAIN)—From Tour de France champion Alberto Contador's point of view, enough is enough when it comes to allegations of doping.
Contador has denied these allegations, saying the positive result came from eating a contaminated steak.
MADISON, WI (BRAIN)—Saris Cycling Group, makers of Saris bicycle racks and CycleOps performance training products, has inked a new partnership with Monza Imports for distribution in the Australian marketplace.
Peopleforbikes.org surpassed 100,000 pledges in support of better bicycling in the U.S. Click on link if you haven't signed the pledge yet.
LONDON, UK (BRAIN)—One million journeys have been made on bicycles in London's bike hire scheme since its launch 10 weeks ago, according to the BBC.
Click on link for full story.
SALT LAKE CITY, UT (BRAIN)—Bikes for Kids Utah annual fundraising dinner auction, held recently at Cucina Nassi, raised $30,000, its highest total ever and nearly $13,000 more than last year, in support of its cause to provide new bikes to underprivileged grade school children.
LOS ANGELES, CA (BRAIN)—Following weeks of speculation and anticipation, the host cities for the Amgen Tour of California professional cycling road race have been announced by race presenter AEG.
SUN VALLEY, ID (BRAIN)—Outgoing Scott USA general manager Scott Montgomery said on Thursday that he’s departing the company with nothing but a positive outlook on his tenure there.
TAICHUNG, Taiwan (BRAIN)—Giant’s CEO Tony Lo offered a more modest vision for growth in Europe’s electric bike market, vowed to continue improving the business talents of retailers worldwide, and praised new cooperation between mainland China and Taiwan.
SUN VALLEY, Idaho (BRAIN)—Scott Montgomery has stepped down from his general manager role at Scott Sports, six years after he signed on to lead the charge in reintroducing Scott bicycles into the U.S.
MCLEAN, VA (BRAIN)—USA Today sportswriter and member of the Mountain Bike Hall of Fame, Sal Ruibal, has been relieved from his sports writing duties at the newspaper.
SOUTH PASADENA, CA (BRAIN)—Newly launched cycling media company Move Press has inked a distribution deal that will place the first issue of its flagship title, Peloton, in Barnes & Noble bookstores nationwide.
GRAND JUNCTION, CO (BRAIN)—DT Swiss has launched a full-line of service kits available to dealers needed to properly field service of Tricon wheels.
This September, in partnership with Chicago Cubs Charities, World Bicycle Relief hosted its inaugural Wrigley Field Road Tour, a century ride from historic Wrigley Field in Chicago, IL, to Miller Park in Milwaukee, WI.