News
BEAVERTON, Ore. (BRAIN) — Yakima has launched an online photo contest, called #sharethetrail, aimed at promoting outdoor stewardship. The contest is co-sponsored by Leave No Trace, IMBA and Subaru.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Next year’s IBD Summit will return to the Marriott Tempe at The Buttes in Phoenix, January 12-14, organizers announced Thursday. The fifth annual event is presented by Interbike, PeopleForBikes, the NBDA, and the BPSA.
FRYEBURG, Maine (BRAIN) — The fast-growing Australian urban/commuter bike brand Reid Cycles will be distributed in the U.S. for the first time starting next month.
Innovation doesn’t come naturally to human beings, according to Stephen Shapiro, author and keynote presenter at this year’s Bicycle Leadership Conference.
SAN DIEGO (BRAIN) — Virtue Cycles has announced the Kickstarter campaign to fund the Virtue Pedalist, a front-cargo tadpole tricycle with an enclosed shell and electric power.
SQUAMISH, British Columbia (BRAIN) — The Canadian components maker OneUp Components has been granted a U.S. patent that applies to its 42-tooth sprocket, which can be used on 10-speed cassettes to create a single-chainring drivetrain with an acceptable low gear.
BOULDER, Colo. (BRAIN) — U.S. bike wholesaler sales grew 6 percent through March compared with the first three months of last year, according to the Bicycle Product Suppliers Association wholesale business report released this week. Sales were up more than 7 percent in March.
SIMI VALLEY, Calif. (BRAIN) — Currie Technologies, a division of Accell North America and maker of IZIP and eFlow electric bikes, has appointed Mark Rushmann as its Midwest territory manager.
HELSINKI, Finland (BRAIN) — Amer Sports has completed the acquisition of Louisville Slugger, which it first announced about a month ago.
CHICOUTIMI, Quebec (BRAIN) — Devinci is starting a demo program for U.S. dealers out of the Northwest.
SAN FRANCISCO (BRAIN) — JAM Media Collective has been named the PR agency of record for sports hydration brand Osmo Nutrition.
Founded by Dr. Stacy Sims, Fairfax, Calif.-based Osmo is the first and only hydration and protein line scientifically formulated for the unique physiology of female athletes.
PARK CITY, Utah (BRAIN) — After getting a response that was about six times expectations, Competitive Cyclist is having to "pause" the store credit program with Strava that it launched earlier this month.
MADISON, Wis. (BRAIN) — Saris Racks has launched an advocacy campaign called #LongForTheRide that aimed at helping create great places to ride.
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