News

Posted April 13, 2015

KENT, Wash. (BRAIN) —  Seattle Bike Supply has launched a new program to support cycling advocacy organizations that are focused on growing participation in North America.

The first recipient of support from the program is Trips for Kids.

Posted April 10, 2015

WILMINGTON, Del. (BRAIN) — Blue Bicycles continues to expand its U.S. salesforce with additional reps in key territories.

"We continue to grow and see our independent reps as a critical way to serve our customers," said Steve Harad, the CEO of Blue Bicycles.

Posted April 10, 2015

SIMI VALLEY, Calif. (BRAIN) — Haibike plans to show a new Yamaha motor-driven collection of e-bikes at next week's Sea Otter Classic, which will mark the one-year anniversary of the Accell brand's introduction to the U.S. market.

Posted April 10, 2015

(BRAIN) — The BikeAid app is a global bike store locator with thousands of bike stores listed. The app is available as a free download for iOS and Android mobile devices. 

Posted April 10, 2015

NASHUA, N.H. (BRAIN) — Mountain bike legend Brian Lopes has signed with Slytech Protection, while dirt rider Mike Montgomery has signed with Slytech and with its sister brand, Shred Optics. Shred and Slytech are each owned and distributed by New Hampshire-based Anomaly Action Sport.

Posted April 10, 2015

NEWBURY PARK, Calif. (BRAIN) — Giant USA has promoted several of its employees to new roles, starting with John "JT" Thompson, who has been promoted to executive director.

Thompson will still be in charge of Giant's sales and retail services, and now adds Credit, Product, and Marketing.

Posted April 10, 2015

CLEVELAND, Ohio (BRAIN) — Boom Nutrition, the maker of Carb Boom! Energy Gels, has announced the hiring of three new sales agencies. 

Posted April 10, 2015
Rubbers tubes are packaged with a free patch.

VANCOUVER, British Columbia (BRAIN) — Novato, Calif.-based distributor BikeSmart Inc. has signed a U.S. distribution agreement with Rubbers, a line of bicycle inner tubes based out of Vancouver, BC.

Posted April 10, 2015

SURFSIDE, Fla. (BRAIN) — MCipollini showed a special new RB1000 Luxury Edition bike at the recent Like Bike expo in Monte Carlo.

Posted April 9, 2015

MURRIETA, Calif. (BRAIN) — Turner Bicycles has begun selling factory-direct to consumers in areas of North America where there is no authorized Turner dealer, the company said Thursday.

Posted April 9, 2015

GREENSBORO, N.C. (BRAIN) — Bikerumor has promoted Zach Overholt from tech editor to managing editor, putting him in charge of all freelance and full-time contributors to the cycling tech blog.

Posted April 9, 2015
The 2015.5 Ultralight with Dura-Ace build retails for $4,799.
The BH Ultralight Dura-Ace.

FOOTHILL RANCH, Calif. (BRAIN) — Building on its 695-gram Ultralight EVO high-end road frameset (MSRP: $3,999), Spain's BH Bikes has added two midseason complete bikes to the Ultralight line.

Posted April 9, 2015
My City Bikes offers mobile apps tailored for entry-level riders in 130 U.S. communities.
The Aspen, Colorado, app's homepage.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is working with My City Bikes, the maker of free mobile apps that provide resources for beginner cyclists in specific communities, including 130 so far in the U.S.

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