Racing & Sponsorship

Posted February 21, 2014

LOS ANGELES (BRAIN) — Organizers of the Amgen Tour of California have announced the route of the 2014 edition of America's highest ranked stage race. This year's route progresses north to south from May 11 to May 18, covering 740 miles.

Posted in Industry News Tagged Racing & Sponsorship
Posted February 20, 2014

PROVIDENCE, R.I. (BRAIN) — Expo space is now being sold for the 2014 Providence Cyclo-cross Festival. The Oct. 3-5 event includes Category 1 UCI racing the New England Builder's Ball, the Gran Fondo New England and more. The event is held at Providence's hostoric Roger Williams Park.

Posted in Industry News Tagged Racing & Sponsorship / Consumer Expos and Rides
Posted February 20, 2014

FLORHAM PARK, N.J. (BRAIN) — PowerBar, recently purchased by Post, has agreed to extend its sponsorship of the Tour de France through 2018, the company announced Thursday.

Posted in International Tagged Racing & Sponsorship
Posted February 18, 2014

COLORADO SPRINGS, Colo. (BRAIN) — USA Triathlon, the national governing body for triathlon, recently announced that Chuck Menke was promoted to chief marketing officer. Menke was hired in February 2010 as director of marketing and communications. 

Posted in Industry News Tagged People / Racing & Sponsorship
Posted February 13, 2014

SALT LAKE CITY (BRAIN) — Scott Sports, now headquartered in Utah, is sponsoring the state's high school mountain bike racing league with a program that the company said will ensure any kid who wants to ride has the equipment to do so. 

Posted in Industry News Tagged Racing & Sponsorship
Posted February 11, 2014

DENVER, Colo. (BRAIN) — Rudy Project has signed a multi-year agreement that designates Rudy Project as the Official Helmet of Ironman for North America, the company announced this week. 

Posted in Industry News Tagged Racing & Sponsorship
Posted February 6, 2014

GREENVILLE, S.C. (BRAIN) — Michelin Bicycle has partnered with Team Roger C. Peace Cycling, the only independent team competing on a global para-cycling schedule, as provider of its Pro4 line of race tires and other team support throughout the season.

Posted in Industry News Tagged Racing & Sponsorship
Posted January 28, 2014

BERKELEY, Calif. (BRAIN) – Athletes, volunteers and sponsors were honored at the 2013 National Interscholastic Cycling Association Awards, held this weekend in Berkeley.

Posted in Industry News Tagged People / Racing & Sponsorship / Awards
Posted January 28, 2014

MARINA DEL REY, Calif. (BRAIN) — As Twitter.com lit up with chatter on doping and comments from the presentation by U.S. Anti-Doping chief executive Travis Tygart at the Triathlon Business International conference Monday, Lance Armstrong chimed in.

Posted in Industry News Tagged Racing & Sponsorship / Events / Triathlon Business Conference
Posted January 21, 2014

GOLDEN, Colo. (BRAIN) — For the 2014 racing season, Yeti Cycles will focus its international race efforts solely on the Enduro World Series with a fully supported team that includes Junior DH World Champion Richie Rude.

Posted in International Tagged Racing & Sponsorship
Posted January 21, 2014

ATLANTA, Ga. (BRAIN) — Wahoo Fitness is now the official supplier of trainers to Team Sky, the team and Georgia-based supplier announced Tuesday.

Posted in International Tagged Racing & Sponsorship

Pages

Subscribe to RSS - Racing & Sponsorship