DEI and Sustainability

Posted March 11, 2021
Charles T. Brown

BOULDER, Colo. (BRAIN) — Engaging and encouraging marginalized communities and investing in infrastructure will grow cycling and make it more inclusive, according to a new study commissioned by PeopleForBikes.

Posted March 10, 2021

WASHINGTON (BRAIN) — The Small Business Administration granted 20% more Paycheck Protection Program loans to minority-owned businesses and 14% more to women-owned businesses during its 14-day period when nonprofits and those with fewer than 20 employees received exclusive access.

Posted March 5, 2021
Black History Bike Ride was created by Talib Abdullahi.

AUSTIN, Texas (BRAIN) — Route-finding app Ride Spot has teamed with Black History Bike Ride to raise money and create more routes and expand the city bike tour.

Posted March 1, 2021
"Women of the Bicycle Industry" held in conjunction with International Women's Day.

IRVINE, Calif. (BRAIN) — The National Bicycle Dealers Association women's virtual networking event is scheduled for March 8 as part of International Women's Day.

Posted February 25, 2021

WASHINGTON (BRAIN) — An upcoming event on International Women's Day explores why a disproportionate number of men use micromobility compared to women and what can be done to increase ridership.

Posted February 23, 2021
In the Seattle area, Black people, who make up 8% of the population, received 17% of the tickets.

SEATTLE (BRAIN) — With a new study showing Seattle police have ticketed Black riders not wearing helmets nearly four times the rate as white riders since 2003, multiple advocacy groups are working to decriminalize helmet use in the city and in King County.

Posted February 19, 2021

BLOOMINGTON, Minn. (BRAIN) — Of all the outdoor sports market segments, the cycling industry has been and remains the most difficult to diversify, said the woman who started the Outdoor CEO Diversity Pledge. But she's not giving up.

Posted February 17, 2021
Photo by Paul Tolme/Cascade Bicycle Club

SEATTLE (BRAIN) — When the co-founder of the Seattle Pedaling Relief Project recently added up the weight of all the food and supplies the nonprofit initiative has delivered on behalf of food banks since last spring, he was stunned at the number: 88 tons. “I was blown away,” says Maxwell Burton.

Posted February 9, 2021
Co2 emissions were flat in 2020 following a 4-year decline.
Shimano has reduced its water usage in recent years, despite company growth.

OSAKA, Japan (BRAIN) — Shimano Inc. cut water use at its factories by about 7% last year, continuing a trend that began at least four years ago. The company also announced an action plan to reduce the use of disposable plastic in containers and packaging materials for its products.

Posted February 5, 2021

WATERLOO, Wis. (BRAIN) — Trek Bicycle has partnered with the National Interscholastic Cycling Association to create an initiative to bring more diversity to youth mountain biking.

Posted February 2, 2021

PUTZBRUNN, Germany (BRAIN) — The Gore Fabrics Division released its Responsibility Update, highlighting the company's sustainability achievements in 2020.

Posted January 29, 2021

PITTSBURGH (BRAIN) — Dick's Sporting Goods announced a commitment to expand its support of female athletes in conjunction with the upcoming National Girls & Women in Sports Day on Feb. 3.

Posted January 13, 2021
Bicycle World Texas will replace Mellow Johnny's Bike Shop Austin.

AUSTIN, Texas (BRAIN) — City officials here are recommending that Bicycle World Texas provide bikes to the police department, five months after Mellow Johnny's ended its relationship with the department.


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