From the Magazine
ASOLA, Italy (BRAIN) — Industry veteran Steve Thomas calls Titici “a diamond in the rough,” referring more to the Italian brand’s presence in the U.S. than to its products, which appear to be anything but unpolished.
BOULDER, Colo. (BRAIN) — For our August magazine edition, we asked our State of Retail panel members: What would be your TED Talk about bicycle retail? What do you wish someone had told you before your bike industry career?
BOULDER, Colo. (BRAIN) — For our August magazine edition, we asked our State of Retail panel members: How are you approaching your 2025 ordering? What, if anything, is different this year?
BOULDER, Colo. (BRAIN) — For our July magazine edition, we asked our State of Retail panel members: What are your expectations of sales reps? How are relations among retailers, sales representatives, and manufacturers?
Arnold Kamler is the founder of the U.S. industry's second-largest bike company by volume, Kent International, and he took time to discuss the state of the industry to BRAIN in this Q&A.
SUPERIOR, Colo. (BRAIN) — With e-bikes touted as a replacement for some car trips by many U.S. retailers, Ryan Fishel said it only makes sense to offer a purchasing option like the auto industry. As CEO of The Sweet Spot Bike Leasing, Fishel is giving them one. In April, The Sweet Spot announced a partnership with its first brand, Stromer, to offer e-bikes with an e-commerce leasing option for purchases between $3,000 and $20,000.
BOULDER, Colo. (BRAIN) — For our June magazine edition, we asked our State of Retail panel members: How do you engage with youth cycling in your store and community?
BOULDER, Colo. (BRAIN) — For our May magazine edition, we asked our State of Retail panel members: What types of insurance do you carry, and have you increased coverage in the last 1 to 3 years?
BOULDER, Colo. (BRAIN) — For our April magazine edition, we asked our State of Retail panel members: What are your best practices for recruiting, hiring, and retaining qualified sales people and mechanics?
BOULDER, Colo. (BRAIN) — For our March magazine edition, we asked our State of Retail panel members: What are the market forces that you feel are most out of your control? What resources or training help you manage?
This article first ran in the February 2024 issue of BRAIN.
WAIKITE VALLEY, New Zealand (BRAIN) — While working as customer service manager for MTBDirect, an Australia-based e-commerce site, Lyndal Bailey heard one question repeatedly:
BOULDER, Colo. (BRAIN) — For our February magazine edition, we asked our State of Retail panel members: What are you doing to ensure the success of your business over the next five-plus years?
BOULDER, Colo. (BRAIN) — For our January magazine edition, we introduce our 2024 State of Retail panelists and their shops, representing a variety of bicycle businesses in nine U.S. states.
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