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From the Magazine

Posted July 12, 2021
Shawna Macan.

BOULDER, Colo. (BRAIN) — For our July magazine edition, we asked our State of Retail panel members: How have you differentiated your shop, and what are your best business practices?

Posted June 28, 2021
Ben Smith, left, and John Abrahams co-founded Hiplok 10 years ago.

LEAMINGTON SPA, United Kingdom (BRAIN) — Hiplok began a decade ago with the idea to make a wearable lock for a simple and convenient way to secure your bike. In those past 10 years, much has changed — and so has Hiplok.

Posted June 24, 2021

BLACK MOUNTAIN, N.C. (BRAIN) — Dylan Schemel found his true calling after a desperate friend contacted him about a bike in need of a tune. From there, Pisgah Bike Works was born.

Posted June 23, 2021
What would it mean to the industry?

TAICHUNG CITY, Taiwan (BRAIN) — China's recent saber-rattling might have temporarily drowned out the buzz of freehubs in Taiwan, a country home to many manufacturers and U.S. industry expatriates, but it hasn't triggered alarms about impending conflict between the countries.

Posted June 14, 2021
Dale Mattson.

BOULDER, Colo. (BRAIN) — For our June magazine edition, we asked our State of Retail panel members: COVID-19, Year 2: How are restrictions easing, how’s inventory, and which business adaptations will you keep?

Posted May 25, 2021

Famed political theorist Harold Lasswell succinctly defined politics as "who gets what, when and how." It's important to keep this in mind when discussing the value of tax credits for the desired goal.

Posted May 14, 2021
Specialized's union with Redwood Materials generates attention.
Specialized Turbo SC battery.

FORT MYERS, Fla. (BRAIN) — In late March, Ed Benjamin completed a report on e-bike import numbers for 2020. The eCycleElectric senior managing director expected to find 130-150 importers. The number was closer to 400.

Posted May 12, 2021
Smart Tire also will target road, gravel, and mountain bike applications with the guidance of Felt Bicycles.

CLEVELAND (BRAIN) — The Smart Tire Company announced in March plans to manufacture an airless bike tire in partnership with NASA, and while the space-age tie-in grabbed the headlines initially, it’s Smart Tire’s partnership with micromobility company Spin and Felt Bicycles that might have a more lasting impact.

Posted May 10, 2021
Karen Malogorski

BOULDER, Colo. (BRAIN) — For our May magazine edition, we asked our State of Retail panel members: What are your best practices and challenges with electronics sales? Are they growing or shrinking in your store?

Posted April 23, 2021

FORT WAYNE, Ind. (BRAIN) — Recon Power Bikes started on the principle that to create the right e-bike for law enforcement, having the proper background is paramount.

Posted April 12, 2021
Brent Noisette.

BOULDER, Colo. (BRAIN) — For our April magazine edition, we asked our State of Retail panel members: How does your shop engage with advocacy on a local or national level, and what types of advocacy do you think are most effective?

Posted March 15, 2021
Howard Chung.

BOULDER, Colo. (BRAIN) — For our March magazine edition, we asked our State of Retail panel members: What are your hiring challenges, and how do you manage them? Are you re-evaluating hiring practices to attain more diversity?

Posted February 17, 2021
BildaBike building dealer network with large inventory of bikes.
Daniel Einhorn says the timing is right to expand into B2B market.

CHARLESTON, S.C. — Daniel Einhorn always knew there was a better way to do business in the bicycle industry. As a self-proclaimed outsider out of college, he owned a large retail bike store for the past decade and learned some harsh truths.


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